Account Manager / Programmatic Specialist at WorkReduce | Torre
Account Manager / Programmatic Specialist
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WorkReduce

Account Manager / Programmatic Specialist

WorkReduce
Posted by
Yuliana Velasquez Ramírez
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Full-time

Legal agreement: Employment

Compensation
USD40k - 120k/year
location_on
Remote (anywhere)
Posted almost 6 years ago

Responsibilities

• Directly or indirectly (via management) supports 1-3 accounts • Able to own up to 3 campaigns E2E at any one time while assisting on others as needed • ~60% time allocated to individual campaign assignments, ~40% time allocated to work outside of individual campaigns (e.g. management tasks, team projects, training others) • Delivers media plans, wrap-ups, and milestone outputs utilizing established best practices against client comm strat according to timelines • Able to launch campaigns on time/does not contribute to gating issues, in compliance with platform (DSP/DMP) best practices (naming conventions, IO/LI) • Flawless delivery of all campaigns (launch, pacing, performance goals) potential pacing issues in a timely manner • Confident and steady in optimization and improvement of campaign performance (not just delivery). • Strong knowledge of media planning fundamentals e.g. reach, frequency, channels, formats. • Strong knowledge of tactical essentials such as inventory and data sources • Excellent tracking of sub-campaign level details including but not limited to pacing, performance, etc. • Strong understanding of adjacent and/or connected disciplines (e.g. Data Strategy, Analytics, AdOps, Experience) and relationship with Programmatic. • Strong knowledge of the AUNZ programmatic/ad-tech ecosystem (publishers, data, platform, etc.) • Strong grasp of overall campaign lifecycle and the role programmatic plays within it. • Communicates successes, failures, and escalations to line manager in a timely manner. • Directly responsible for managing 1 junior team member assuming staffing. • Escalation point for campaign level issues.
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