You have opted out of job matches in .
To undo this, go to the 'Skills and Interests' section of your preferences.
Shared by 
about 2 months ago
warning
Heads-up
Requirements and responsibilities
About KyraKyra is a profitable, founder-led business with ten years in the influencer marketing industry. Kyra delivers influencer marketing services at scale and is expanding its technology platform built on proprietary data, enterprise relationships, and deep category expertise.As a Strategist at Kyra, you’ll lead the development of platform-native campaign strategies that combine creative storytelling with measurable brand impact. You’ll own the strategic direction from pitch through to post-campaign, turning insights into bold creative concepts that resonate across TikTok, Instagram, YouTube, and beyond.Reporting to: Strategy DirectorWhat You’ll Be DoingStrategic Campaign DevelopmentHandle the end-to-end development of campaign strategies—from audience profiling and creator casting logic to content formats, messaging, and performance KPIsWork cross-functionally with internal teams to craft compelling platform-native campaign concepts that align with brand tone and commercial goalsWrite high-quality briefs and strategic decks that inspire both clients and creatorsInsights, Data & Measurement StrategyDefine and refine measurement frameworks for success across CPV, ER, and platform-specific KPIsUse first-party, platform, and audience data to inform targeting, creative direction, and optimisationPartner with Paid Media and Client Solutions to interpret results and make strategic recommendationsTrend Forecasting & Cultural AnalysisHandle cultural listening, market research, and platform trend tracking within the beauty categoryTranslate emerging insights into actionable campaign ideas and brand opportunitiesSupport new business efforts by contributing trend insights and POVs for decks, pitches, and proposalsClient Engagement & Strategic AdvisoryJoin client calls to present strategic recommendations and explain the “why” behind campaign decisionsCollaborate with Account and Campaign Leads to respond to briefs and evolve campaign strategy based on feedbackAct as the strategic lead across your client portfolio—building relationships rooted in value and clarityWhat You BringStrategy Experience in the Creator Space3–4 years in strategy, planning, insights, or branded content—ideally in a creator, beauty, or social-first brandDeep knowledge of platform behaviours, content formats, and the creator economy across TikTok, Instagram, and YouTubeTikTok FluencyDeep understanding of TikTok culture, trend cycles, and platform-native audience behaviorAble to translate brand identities into authentic, scroll-stopping creator contentData-Driven ThinkingComfortable working with performance metrics, audience data, and platform insightsAbility to structure frameworks, make data actionable, and present performance narratives clearlyCreative & Commercial AcumenExceptional brief-writing, storytelling, and presentation skillsStrong client presence with the ability to articulate ideas confidently and drive strategy forwardWhat Makes You Stand OutA hybrid thinker who blends logic with creativity, intuition with structureExperience owning strategy across multiple live campaigns and strategic touchpointsPassion for beauty, social culture, and pushing the boundaries of what creator content can doBenefitsRemote-first team: flexibility to work from wherever you do your best workAnnual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each yearGrowth: Annual Learning & Development budget to invest in your skillsRewards: Annual bonus scheme to recognise great workHealthcare coverage for US-based team membersAI is core to how Kyra operates. Use it to elevate your work, while ensuring everything in your application reflects your own judgement and experience.SupportIf you have a condition or require an adjustment to the interview process, let Kyra know so accommodations can be made.
Optionally, you can add more information later (benefits, pre-screening questions, etc.)