Title: Marketing Director.
Work setup: Full-time, remote.
Rate: USD 20 to USD 40 per hour, based on experience.
Can you lead a high-performing marketing team to scale a business to the next level?
Are you experienced in managing and leading a remote marketing team?
Have you successfully optimized marketing landing pages to improve conversion rates?
Are you skilled in overseeing paid media, content marketing, and influencer partnerships?
Can you mentor and coach a diverse, international marketing team?
Do you thrive on data-driven decision-making and continuous marketing optimization?
Are you ready to take ownership of the entire inbound marketing function of a growing company?
If you answered yes to these questions, we would love to talk to you.
Job Overview
As the Marketing Director, you will play a key role in driving revenue growth and optimizing inbound marketing efforts. You will be responsible for leading and managing a global paid, influencer, and content marketing team, overseeing lead generation and conversion. Your expertise in digital marketing, leadership, and data-driven decision-making will be essential to scaling the business.
This role is not focused on creative execution. It requires strong analytical skills, deep familiarity with spreadsheets, and a solid understanding of the Google Ads interface.
About Our Company
We operate Christian Filipina, a company with high seven-figure annual revenue and a fully remote team of more than 200 professionals. We are seeking a strategic and results-driven Marketing Director to take our marketing efforts to the next level.
Our remote work culture is guided by the following values:
* We prioritize achieving excellent results with urgency.
* We continuously learn, improve, and embrace company processes.
* We communicate openly and honestly.
* We take initiative, plan effectively, and seek approval before executing major changes.
* We are committed to getting the job done right.
What You Will Do
Revenue Growth and Marketing Strategy
* Develop and execute multi-channel marketing strategies focused on high-quality lead growth.
* Optimize and scale landing pages to maximize lead conversion.
* Identify high-performing marketing campaigns and scale them effectively.
* Oversee paid media, including Google Ads, Bing Ads, and influencer partnerships.
* Leverage satisfied customers to drive referral-based growth.
* Improve online visibility through links, content, and ranking strategies.
* Oversee structured snippets implementation.
Team Leadership and Execution
* Lead and manage an international marketing team.
* Conduct weekly team meetings to review performance, challenges, and opportunities.
* Provide mentorship, training, and coaching to ensure strong team performance.
* Work closely with tech and product teams to optimize user experience and tracking.
Data-Driven Decision Making
* Track and analyze key marketing metrics to optimize ROI.
* Conduct funnel analysis to identify areas for improvement.
* Continuously test and refine offers, pricing, and promotions.
Relationship Management
* Collaborate with internal departments to improve workflows and compliance.
* Address customer concerns and maintain high levels of client satisfaction.
* Implement strategies to sustain an upward trend in customer satisfaction.
Qualifications
* Proven experience in digital marketing and direct response marketing.
* Strong understanding of marketing psychology and high-converting copywriting.
* Ability to analyze data, forecast revenue, and optimize advertising spend.
* Experience managing and scaling remote, international teams.
* Proficiency with CRM systems, automation tools, and advertising platforms.
* Strong leadership, problem-solving, and decision-making skills.
