AI-First Lifecycle Marketer (Remote) at Libertex Group | Torre

AI-First Lifecycle Marketer (Remote)

You'll revolutionize fintech marketing, driving global client engagement with AI-powered automation and innovation.
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Full-time

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Emma of Torre.ai
about 1 month ago

Requirements and responsibilities


Libertex Group OverviewEstablished in 1997, the Libertex Group is an international powerhouse with over 28 years of financial markets expertise.Over the years, the Libertex Group has helped shape the online trading industry by merging together innovative technology, market movements and digital trends. This was made possible with the introduction of ‘Libertex’, the multi-awarded online trading platform with which anyone can access the market and invest in stocks or trade CFDs with underlying assets being commodities, Forex, ETFs, cryptocurrencies, and others.A firm believer in the power of sports to inspire, empower and push for success, Libertex is the Official Online Trading Partner of Audi Revolut F1 Team.The Libertex Group in Numbers:28+ years of fintech experience3M+ clients worldwide700+ employees45+ international awards (for Libertex)300+ tradable assets (through Libertex)The Libertex Group is constantly driven by a single passionate purpose – to tirelessly work on developing amazing fintech for people who simply want to have ‘more’ in their lives.Job OverviewWe are looking for a hands-on Lifecycle / Marketing Automation Specialist with a strong AI-first mindset.This role is about doing classic lifecycle marketing (activation, conversion, retention, monetization) - but executing it faster and smarter using AI tooling.If you enjoy experimenting, building, and pushing marketing automation beyond standard CRM capabilities - this role is for you.Own and execute conversion and retention campaigns across email, push, and in-app channelsWrite high-quality copy adapted to different lifecycle stages and user segmentsBuild and maintain automated customer journeys and behavioral triggers (activation, engagement, reactivation, promo flows)Run continuous A/B tests (messages, formats, mechanics, timing)Analyze campaign and funnel performance using product analytics (Mixpanel, Amplitude, etc.)Build small services, scripts, or automations (e.g. alerts, data processing, campaign triggers)Connect external data sources and services via APIsIntegrate outputs into CRM/CDPRequirementsKey Skills Required:2+ years of hands-on experience in Marketing Automation or Lifecycle Marketing.Experience working with: Claude Code / Cursor / n8n / Make / Lovable / MCPStrong understanding of customer journey and lifecycle marketing.Excellent copywriting skills.Solid experience with A/B testingHands-on experience with automation / CRM platforms (Blueshift, Braze, Customer.io, Iterable, or similar).Experience working with product analytics tools (Mixpanel, Amplitude, GA, etc.).Experience with in-app communication: push notifications, in-app messages, inboxes, modals.Basic HTML/CSS knowledge.Fluent English (written and spoken).Experience with dynamic content and personalization at scale.Fluency in English (written and spoken). PLEASE SEND YOUR CV IN ENGLISH!Additional Skills Preferred:Experience in fintech, crypto, or forex products.Benefits21 working days of annual leaveWork remotely whilst being part of a global teamUdemy Business unlimited membershipProfessional and personal development opportunities in a fast-growing environmentLibertex Group is an equal opportunity employer, fostering an inclusive and diverse environment. We do not discriminate based on any characteristic protected by the law. Candidate privacy is respected, and all data is securely stored and used solely for recruitment purposes, in line with GDPR and our internal policies. Unsuccessful applicants may have their data retained for future opportunities unless deletion is requested.
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