Higher Education Content Strategist + Copywriter (Freelance) at GPRS

Over the past 20 years, GPRS has built a national reputation in the higher education industry for its innovations, lead generation and digital marketing services, and proprietary media tracking and measurement platform – GP Insights(TM). GPRS is looking for an experienced, freelance, higher education content strategist and copywriter to work with our team. This freelance individual would be tasked with leading content direction, as well as producing the copy needed on specific projects. This includes developing copy that supports both large and small initiatives such as websites, email nurture campaigns, blog posts, advertising campaigns, social media campaigns, and student recruitment tools. The right individual for this opportunity is not only a skilled and creative writer, but also detail-oriented and highly organized. Responsibilities: - Develop and edit copy that is accurate, well-researched, engaging and results-driven. - Conceptualize the direction for projects ranging from websites, to communications lifecycles, to presentations - and work with design team to deliver a cohesive end product. - Adept at writing both long form and short form copy. - Tailor messaging to serve the needs of different audiences, including higher education business leaders, current students, prospective students, and parents. - Research industry trends, terminology, and competitive landscape to demonstrate subject matter expertise in your writing, as well as to generate content topic ideas. - Strong communication with project managers and account services to ensure client deadlines are met.

Higher Education Content Strategist + Copywriter (Freelance)

Responsibilities

Skills wanted:

Language(s) required:

About GPRS:

mission:

www.gprsolutions.org

Admin access needed