Manager, Performance Marketing at Egnyte | Torre

Manager, Performance Marketing

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Full-time

Legal agreement: Employment

Compensation
USD93k - 100k/year
Non-negotiable
location_on
Hybrid (United States)
Posted almost 6 years ago

Responsibilities


• Strategy: Define strategies to achieve learning and acquisition goals. Ensure strategies are clearly communicated and aligned with senior leadership, cross-functional partners (inbound marketing), and the team. • Execution & accountability: Own operations and tactical execution across all strategies and projects to deliver against growth (volume) and ROI (quality) goals for the business. Spirited enthusiasm for testing/experimentation. Own conversational marketing & Drift execution strategy. • Measurement: Partner with Data Analytics in delivering measurement and learning frameworks across multiple business outcomes. Find solutions and implement changes to ensure reporting, processes, expectations, and learnings are effectively delivered. • Industry trends and best practices: Stay abreast of trends and emerging channels. Identify and deliver innovation opportunities to bring fresh, creative thinking to ensure Egnyte leverages media in surprising and provocative ways. • Collaboration: Foster a productive, clear, and cohesive environment for cross-department collaboration. Work across Data Analytics, Marketing, Design, and other strategic business units. • Process Improvement: Develop processes and roadmaps, establish accountability streams, implement scalable operational solutions, and ensure alignment of team processes with stakeholders.