Amazon PPC Manager (LATAM) at Talent Hackers | Torre

Amazon PPC Manager (LATAM)

You'll drive significant sales growth and market presence through expert Amazon PPC campaign leadership.
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Full-time

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Remote (anywhere)
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Posted about 2 months ago

Requirements and responsibilities


About the Role\nAs the Amazon PPC Manager you’ll lead the successful launch and optimization of Pay-Per-Click (PPC) advertising campaigns on the Amazon platform. Collaborating closely with internal teams and external partners, you’ll craft and execute comprehensive launch strategies aimed at driving traffic, enhancing sales, and maximizing ROI for our products.\nCore Tasks:\n\nLead product launches and promotional campaigns to improve keyword rankings and visibility, thus influencing market presence and sales\nDevelop and implement PPC campaigns on Amazon, ensuring optimal performance\nConduct thorough keyword research and competitive analysis to shape strategy, based on a deep understanding of market dynamics and competitor actions\nManage daily budgets across multiple brands to maximize return on investment, focusing on cost-effective ad spending\nAlign PPC strategies with the Senior Brand Manager to achieve brand objectives and adapt to market changes, integrating PPC campaigns with wider marketing initiatives\nRegularly engage with the Senior Brand Manager to align PPC activities with company goals, promoting strategic coherence and collaborative planning\nUse data analytics to continually refine campaigns, aiming for increased visibility and sales, and adjust strategies based on performance metrics\nStay updated on platform changes and PPC trends to maintain a strategic advantage\nDevelop A/B testing processes to identify effective ad content and keywords, employing data-driven insights for continuous campaign optimization\nAssist in managing the catalog and listings, address advertising and listing issues, and communicate with Amazon to resolve problems\nGenerate comprehensive reports on campaign performance for internal review, enabling data-backed strategic decisions\nProactively explore new opportunities within Amazon to broaden brand reach/ impact\nEnsure adherence to legal and regulatory standards in Amazon sales and advertising\n\nMust Haves:\n\nMinimum 3 years of experience in managing Amazon PPC campaigns, with a demonstrated history of sales growth and conversion optimization\nProficiency in Helium10, Data Dive, Scale Insights, and Amazon Seller Central\nStrong analytical skills for making data-informed decisions\nExcellent communication abilities, with experience collaborating across departments\nAdaptability to thrive in a dynamic and evolving e-commerce environment\nDetail-oriented with a focus on delivering high-quality results within tight deadlines\nAbility to work Gulf Standard Time\n
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