Company Profile:
We make premium kitchen tools for people who cook from scratch — food mills, canning kits, and accessories trusted by home cooks, homesteaders, and food-craft enthusiasts. We are a growing brand sold across Amazon US, CA, UK, Walmart, TikTok Shop, and Shopify. We are lean, fast-moving, and obsessed with quality. Our team is fully remote and spans multiple countries.
The Position:
This is not a "find products on H10 and send a spreadsheet" role. You own product development end-to-end: signal detection, research, scoring, supplier sourcing, sample management, and launch execution. You think like an investor, operate like a founder, and build systems that run without you.
What you will own:
Research & Pipeline:
- Weekly product signal detection using H10, Amazon data, Titan Network framework, and trend signals.
- Maintain and update the Product Pipeline Tracker every Friday.
- Score all qualifying opportunities using the HA Underwriting Template + Market Share Capture Model.
- Produce a written investment brief for every go/no-go recommendation — you stand behind your calls.
Supplier Development:
- Alibaba sourcing: identify qualified suppliers, request quotes, compare MOQ/lead times/pricing.
- Manage supplier communications (email, WeChat/WhatsApp as needed).
- Coordinate sample orders: track shipments, evaluate quality, document results.
- Build a supplier database for each product category we enter.
Launch Execution:
- Coordinate new product launches using the Roger/Titan launch framework.
- Create listing briefs: titles, bullets, keywords, A+ content direction.
- Manage image testing via ProductPinion — iterate until winner found.
- Track launch KPIs: BSR, CVR, reviews, TACOS in first 90 days.
- Vine enrollment, coupon strategy, PPC launch structure (in collaboration with Carla).
System Building:
- Document every process you run — SOPs live in Google Drive.
- Build a launch playbook.
- Identify when a product candidate should be paused versus advanced — and write up the reasoning.
Reporting:
- Weekly pipeline update.
- Monthly product portfolio review for CEO.
Non-Negotiables:
- Deep Helium 10 proficiency: Black Box, Cerebro, Magnet, Xray — you can teach these, not just use them.
- You have researched products that actually launched and sold on Amazon — show us with data.
- You can build and read a P&L model — margin math is not intimidating.
- You understand Amazon competitive dynamics: BSR, review velocity, launch costs, PPC requirements.
- You have managed supplier relationships on Alibaba — quotes, samples, negotiations.
- Strong written English — your reports are clear, specific, and recommendation-driven.
- You form opinions and defend them with data — we do not want neutral data-dumpers.
- You are a builder, not a reporter. You do not just find problems — you propose solutions.
Nice to Have:
- Experience in kitchenware, homeware, cooking, outdoor, or food categories.
- Experience building product launch SOPs or playbooks.
- Has worked with a brand doing $1M+ on Amazon (not just an agency).
- Exposure to Titan Network frameworks (States & Drivers, Roger's launch template).
- Basic understanding of freight, 3PL, FBA prep requirements.
- Familiarity with TikTok Shop product trends.
Why This Role:
- You will own a function that directly drives company growth — not assist someone else's vision.
- The CEO is hands-on, data-driven, and values independent thinking.
- Every product you launch compounds — it is not a one-time win.
- The playbook you build here scales across a growing brand portfolio.
- We are a real business with real products used in real kitchens, building toward $10M.
