Who We AreWe deploy powerful AI agents in complex, regulated industries, specializing in building the systems that enable autonomous agents to operate entire functions securely and reliably. Our belief is that people should be free of administrative and operational drudgery so they can create value through creativity, reasoning, and judgement.We're starting in higher education, a sector with ~$700B in expenses defined by heavy workflows across departments, such as admissions, financial aid, facilities, advising, student services, advancement, and more. Our agents are already embedded across these departments, interacting with millions of students and staff. They process applications, package aid, resolve verification issues, run large-scale communication workflows, handle student support tickets, and more.We believe that universities are among the most consequential institutions in the world, sitting at the foundation of social and economic progress. Improving how they operate improves who gets educated, who gets supported, and who gets a chance. When higher education runs better, everything built on top of it does too.About the RoleYou'll sit at the intersection of Marketing and Growth strategy, and hands-on execution, building and running the plays that drive revenue for CollegeVine. This role is equal parts analytical and creative: you'll design plays, own outbound and inbound campaigns, and contribute to the messaging and content that makes those plays land. You'll work closely with Marketing and Sales — helping ensure the right messages reach the right people and that what you build actually converts.ResponsibilitiesBuild and execute multi-channel plays that drive top-of-funnel pipeline — outbound sequences, use-case campaigns, event follow-up, LinkedIn ads, and moreDevelop, test, and iterate on messaging for different higher ed personas and use cases — financial aid, advising, student services, and moreBuild and manage outreach and experimentation infrastructure using AI toolsTrack performance across plays and campaigns, synthesize what's working, and bring data-backed recommendations to the teamCollaborate with Sales to ensure plays convert and feedback loops stay tightContribute to content that supports plays — short-form copy, email sequences, landing pages, one-pagersWhat We're Looking For2+ years of experience in growth marketing, demand generation, or a GTM-focused role at a B2B startupStrong executor that can move fast, follow through, and take ownership over outcomesAnalytical mindset with a love for testing and experimentation, letting data guide iterationSolid marketing fundamentals: ability to write compelling copy, understand audience segmentation, and know what makes a message landExcited to build with AI tools and eager to push what's possible with themSelf-directed and resourceful — doesn't need a perfect playbook to get started and thrives in ambiguityMotivated by business outcomes, caring about pipeline and closed deals in addition to clicks and opensCollegeVine partners with 200+ universities, deploying agentic AI to power campus operations. We have raised venture funding from dedicated investors such as Menlo Ventures (Anthropic, Carta), Silversmith Capital Partners (Webflow, Formstack), Morningside Technology Ventures (Xiaomi, TikTok), and more. In 2020, after years of being a remote-friendly company, CollegeVine became a fully remote company (with a NYC office) with a diverse cast of team members based predominantly in the United States, but also around the world.
