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about 2 months ago
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Requirements and responsibilities
Our client is a profitable, self-funded B2C subscription SaaS company operating primarily in the US market. Founded in France, the company has evolved from a browser-based product into a high-scale mobile subscription business generating approximately $1M monthly revenue.The company operates with a lean, high-performance structure. The team is highly execution-focused, AI-driven, and deeply focused on monetization and unit economics.They are now looking for a Product Marketing Manager to fully own and optimize monetization funnels, onboarding flows, paywalls, and subscription conversion mechanics across mobile and web products.What makes this role interestingDirect impact on revenue and core business metricsFull ownership of monetization and subscription growth — no layers, no bureaucracyReports directly to the founderStrong experimentation culture with fast execution cyclesOpportunity to work on high-scale US subscription productsCompetitive compensation with strong performance-based bonusesAI-first environment where automation and efficiency are core, not optionalPaid test task as part of the hiring process — we respect your timeWhat the company is looking forThis is a senior hands-on individual contributor role.The company is NOT looking for:Brand marketersB2B SaaS product marketersContent/lifecycle CRM specialistsAgency-only profilesPeople managers disconnected from executionStrategy-only leadersThose looking for a stable 9-to-5 with a predictable routineThey are specifically looking for someone who personally owns and improves:Funnels and quiz-based onboarding flows (quiz→paywall→subscription)Paywalls and subscription conversionMonetization mechanics and pricing hypothesesA/B testing processesARPU and revenue-per-user metricsMain responsibilitiesOptimize onboarding funnels, quizzes, paywalls, and subscription flowsIncrease ARPU/RPU and improve monetization performanceLaunch and analyze A/B tests and experimentation initiativesImprove conversion, retention, and subscription metricsCollaborate with creatives, product, analytics, and foundersDevelop and test pricing, offers, and monetization hypothesesAnalyze funnel performance and identify revenue growth opportunitiesWork closely with acquisition and billing teams to improve overall unit economicsIdeal backgroundStrong preference for candidates with experience in:B2C subscription SaaSMobile subscription products and consumer appsHigh-scale consumer monetization environmentsFast-paced, high-ownership product companiesMust-have experience5+ years of relevant experienceStrong hands-on experience with:Mobile apps and subscription monetizationQuiz-based funnels and paywallsOnboarding optimizationA/B testing and experimentationARPU / LTV / conversion optimizationData-driven product growthActive daily use of AI tools and agents — this is a hard requirement, not a nice-to-haveFull-time commitment, no side projectsTools / platforms:Amplitude, Firebase, Appsflyer, Mixpanel, or similar analytics stacksWeb to Wave or similar funnel/paywall platforms — nice to haveInterview processPre-screen with the recruitment teamShort call with the founderSecond interview with the founderInterview with the business partnerPaid one-day test task (real data, under NDA)OfferCompensation & SetupRemoteFull-time, from ~9:00 AM your local time (flexible)B2B contractCompetitive compensation discussed individually + strong performance-based bonus structureEastern Europe preferredStart: ASAP
Optionally, you can add more information later (benefits, pre-screening questions, etc.)