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12 days ago
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Order.co is the System of Action for the Office of the CFO, transforming the way businesses purchase and pay into an intuitive, B2C-like shopping experience. Order.co leverages embedded AI agents and embedded financial products to reinvent the way businesses connect with their vendors. End users enjoy a seamless, zero-training buying experience, while finance and procurement leaders gain a single platform to orchestrate how the business “should operate”. The result is an all-in-one solution that serves as a gravitational pull for spend and data, automating and eliminating procurement and finance workflows from requisition to reconciliation along the way.Order.co is on the cutting edge of B2B Agentic Commerce, poised to be the market leader in creating a more predictive, prescriptive, and personalized experience for users. Founded in 2016 and headquartered in New York City, Order.co oversees nearly half a billion in annualized spend across hundreds of customers like WeWork, SoulCycle, Lume, and [solidcore]. Order.co has raised $75M in funding from industry-leading investors like MIT, Stage 2 Capital, Rally Ventures, 645 Ventures, and more. Order.co has been proudly named a 50 to Watch by Spend Matters and a Best Place to Work by BuiltIn and Inc. Magazine.The OpportunityOrder.co is seeking a Director of Go-to-Market Operations to build and scale the operating infrastructure that powers our revenue organization.Reporting to the Head of Go-to-Market, this leader will own the architecture, systems, data flows, and operational processes that connect our customer-facing teams. As AI transforms how companies sell, market, support, and expand customer relationships, this role will be responsible for ensuring Order.co has the technical foundation and workflows necessary to operate efficiently at scale.This is not a traditional Revenue Operations role focused primarily on forecasting, compensation, or reporting. Instead, this leader will serve as the architect of our GTM operating system—connecting people, processes, data, and AI-driven workflows across the customer lifecycle.What You'll OwnGTM Systems ArchitectureOwn HubSpot and the broader Go-to-Market technology ecosystem (Gong, Zendesk, Claude, Zoominfo, Clay, etc) Design scalable system architecture supporting Sales, Marketing, Partnerships, Customer Success, and Account ManagementEstablish governance, standards, and best practices across GTM systemsEvaluate and implement emerging technologies that improve operational efficiency and productivityPartner with Product, Engineering, and IT teams to ensure seamless integration across platformsData Strategy & Workflow InfrastructureDesign and maintain the data architecture that powers customer acquisition, expansion, retention, and partner motionsOwn account data sourcing, enrichment, and territory carving for future sales hiresEstablish trusted data flows between internal systems, external platforms, and AI applicationsOwn GTM data quality, governance, and operational reliabilityBuild scalable frameworks for lead routing, account ownership, lifecycle management, enrichment, and attributionEnsure customer and revenue data remains accurate, accessible, and actionableAI & AutomationLead the adoption of AI across the Go-to-Market organizationIdentify and implement opportunities to automate repetitive workflows and manual processesConnect AI tools, agents, and orchestration platforms into existing GTM systemsDesign AI-powered workflows that improve seller productivity, customer engagement, and operational efficiencyDevelop frameworks for AI governance, monitoring, and performance measurementOperational ExcellenceMap, optimize, and automate critical Go-to-Market workflowsEliminate operational bottlenecks across customer acquisition, onboarding, account management, and partner programsBuild scalable processes capable of supporting rapid growth without adding unnecessary operational complexityCreate documentation, standards, and operating procedures that improve consistency across teamsStrategic InitiativesServe as a strategic advisor to GTM leadership on systems, operations, and organizational scaleLead cross-functional initiatives involving Sales, Marketing, Partnerships, Customer Success, Product, and FinanceSupport new business models, channel programs, partnerships, and AI-driven growth initiativesHelp define how Order.co operates in an increasingly AI-native business environmentWhat We're Looking For7+ years of experience in Revenue Operations, GTM Operations, Business Operations, Sales Operations, or related disciplinesDeep expertise in HubSpot administration, architecture, and ecosystem managementExperience designing complex system integrations and operational workflowsStrong understanding of modern GTM technology stacks, APIs, automation tools, and data platformsExperience implementing AI, workflow automation, or agent-based solutions within business operationsAbility to translate business objectives into scalable systems and operational processesStrong technical aptitude with the ability to collaborate effectively across business and technical teamsExcellent project management and stakeholder leadership skillsSuccess in This RoleCreate a unified and scalable GTM systems architectureImprove operational efficiency across all customer-facing functionsBuild AI-enabled workflows that increase productivity and reduce manual workEstablish trusted, reliable data flows across the GTM ecosystemReduce operational friction and accelerate execution across revenue-generating teamsPosition Order.co with a modern, AI-native operating infrastructure capable of supporting the company's next phase of growthWhat You'll ReceiveCompetitive compensation including base salary, variable, and equityEmployer-sponsored 401(k) with matchComprehensive medical, dental, and vision coverageFlexible time off and hybrid work environmentOpportunity to build and scale a critical function at a high-growth fintech companyThe anticipated annual salary range for this role is $180,000 OTE. Actual compensation and title will be commensurate with experience, qualifications, knowledge, and skills.
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