Founder’s Office - Growth [GTM & Marketing] at Kenko AI | Torre

Founder’s Office - Growth [GTM & Marketing]

You'll architect B2B SaaS growth and redefine RevOps for a leading fitness tech platform.
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Full-time

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Bengaluru, Karnataka, India
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Posted 5 months ago

Requirements and responsibilities


ResponsibilitiesGTM Strategy & ArchitectureDefine ICPs/segments, value props, pricing/packaging; publish the quarterly distributed GTM plan & OKRs per segment/channel.Build the partner/affiliate layer relevant to the vertical (equipment, payments, local tech, vendors) for net-new pipeline.Revenue OperationsOwn the RevOps operating model: TAM, enrichment of TAM, forecasting, territories/quotas, routing/SLAs, attribution, cap hygiene, stage definitions, and metric guardrails.Integrate CRM + MAP + product analytics + billing; enforce data quality and pipeline hygiene.Publish executive dashboards tying pipeline → revenue → NRR; run the weekly forecast and pacing vs plan. (RevOps consolidates marketing, sales, and CS ops to streamline the end-to-end journey.)Marketing & PaidOwn full-funnel demand for the US market: performance (search/social/display/video), content & SEO, field/events, community, and lifecycle/CRM automation.Lead paid acquisition: channel strategy, creative/LP testing, CRO, budget allocation, and ROAS/MER reporting.Manage agencies & consultants with scorecards and strict commercial accountability; consolidate vendor bench to scale efficiently.Sales EnablementFuel US SDR/AEBuild an enablement system: ICP cheat sheets, discovery & objection guides, ROI/TCO models, competitive talk-tracks, demo storyboards, reference program.Help AEsOperating Rhythm & Cross-Time-Zone ExecutionRun the weekly pipeline council, forecast call, marketing performance review, enablement hour, and NRR forum.Maintain US overlap windows for founder check-ins, key customer meetings, and deal strategy; publish clear SLAs for India US handoffs.What Youll Work OnHigh-impact growth projects across Sales & Marketing; collaborate with teams like marketing, sales, data analytics, and product ops.Analysis & executive reporting: memos, leadership/board prep; cross-functional programs to lift retention, and expansion.Experience Were Seeking8–12+ years in B2B SaaS across Growth/Marketing/RevOps; Vertical SaaS exposure is a plus.Proven scale in the last 3–4 years (e.g., 0→$5–10M+ ARR or multi-segment expansion with NRR >110%).Built RevOps and Sales Enablement from scratch; shipped PLG + SLG motions and lifecycle automation.Managed significant paid budgets for US demand; fluent in CRM/MAP, attribution, experimentation; strong analytical + executive communication skillsTraits That Win HereOwners mindset • Systems thinker • Experiment-led and data-driven • High-agency executor • Concise communicator across India & US • Comfortable with ambiguity and rapid context switching.We may use artificial intelligence tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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