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19 days ago
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Requirements and responsibilities
We're looking for a developer who bridges the gap between marketing and engineering. You'll own the technical implementation of our marketing stack, ensuring accurate tracking, attribution, and data flow across platforms.What You'll DoImplement and maintain event tracking across our mobile app and web properties (Mixpanel, Google Analytics, Firebase)Set up and optimize Google Ads conversion tracking, including server-side integrations via the Conversions APIWork directly with the marketing team to translate campaign requirements into technical implementationsDebug tracking issues, validate event data quality, and ensure consistency across platformsManage Google Tag Manager containers and coordinate tag deploymentsBuild dashboards and reports that connect marketing spend to user behavior and conversionsDocument event schemas and maintain a tracking plan as the product evolvesWhat We're Looking ForStrong JavaScript skills and experience with mobile app development (React Native preferred)Hands-on experience with Google Ads, Google Analytics 4, and conversion tracking setupFamiliarity with product analytics tools like Mixpanel or AmplitudeUnderstanding of attribution models, UTM parameters, and the customer journeyAbility to communicate technical concepts to non-technical stakeholdersDetail-oriented—tracking bugs can be subtle and costlyNice to HaveExperience with BigQuery or other data warehousesBackground in mobile attribution (AppsFlyer, Adjust, Branch)Familiarity with privacy regulations and their impact on tracking (ATT, GDPR)
Optionally, you can add more information later (benefits, pre-screening questions, etc.)