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11 days ago
Requirements and responsibilities
About SevaroSevaro is redefining neurology care through cutting-edge technology, data, and AI-driven innovation. As a leading provider of tele-neurology services, we partner with hospitals nationwide to deliver immediate, expert stroke and neurological care.We are a mission-driven, high-growth company leveraging automation, data intelligence, and emerging technologies to improve outcomes, expand access, and transform how care is delivered.Position OverviewSevaro is seeking a Senior Marketing Manager to build and lead a modern, AI-enabled marketing function that drives scalable growth.This role goes beyond traditional marketing leadership. You will act as the architect of a data-driven, AI-powered growth function, responsible for designing systems, workflows, and campaigns that leverage automation, predictive analytics, and AI tools to accelerate pipeline and revenue.You will serve as both a strategic leader and hands-on builder, owning the full marketing stack, from positioning and brand to performance marketing, lifecycle automation, and AI-enabled experimentation.Key ResponsibilitiesAI-Driven Marketing Strategy & ExecutionDevelop and execute a scalable, AI-first marketing strategy aligned with Sevaro’s growth objectives.Differentiate Sevaro in a competitive telehealth and health tech landscape.Build and optimize a modern marketing stack leveraging AI tools for predictive analytics, content generation, segmentation, and campaign automation.Design systems that enable rapid experimentation, iteration, and performance optimization.Use AI to enhance personalization, targeting, and conversion across campaigns.Growth, Pipeline & Revenue GenerationPartner with Business Development and Leadership to drive and/or automate campaign systems, pipeline growth and revenue impact.Build and execute multi-channel growth campaigns across inbound, outbound, and account-based strategies.Implement AI-enhanced lead scoring, attribution modeling, and funnel optimization.Analyze CAC, LTV, and funnel conversion metrics to drive decisions.Digital Marketing & Demand GenerationOwn Sevaro’s digital presence and performance marketing strategy (SEO, SEM, paid media, website).Leverage AI tools to optimize ad targeting, on-brand content, creative testing, and campaign performance at scale.Build and scale automated nurture campaigns and lifecycle marketing workflows.Drive high-velocity, AI-assisted content creation across channels.AI, Automation & Marketing OperationsExperience working with both predictive and generative AI technologies and tools and demonstrate the ability to distill technical concepts for a variety of audiences.Lead implementation of AI tools across the marketing function (ChatGPT, HubSpot AI, etc.).Build automated workflows and playbooks to improve speed, efficiency, and scalability.Establish dashboards and reporting systems for real-time performance tracking.Continuously test emerging AI tools for competitive advantage.Brand, Positioning & Market IntelligenceRefine Sevaro’s brand narrative in a tech-enabled healthcare landscape.Utilize and manage Sevaro's LinkedIn and other social media pages in creative and efficient ways.Use data and AI insights to inform messaging and segmentation.Analyze market trends and competitors to identify growth opportunities.Differentiate Sevaro in the healthcare and telehealth landscape with proven KPIs and methodologies.Vendor & Partner ManagementManage external agencies and vendors focused on performance and ROI.Integrate AI tools into vendor workflows.Ensure alignment across internal and external stakeholders.Qualifications6+ years of experience in B2B marketing to clinicians or related service-related platform businesses, with at least 1-2 years focusing specifically on AI/ML projects.Experience working in a high-growth, healthcare or healthtech company is required and preferred.Experience with experiential, events, and brand marketing is preferred.Proven ability to drive pipeline and revenue.Strong experience with advanced artificial intelligence tools and technology and creative marketing strategies, digital marketing, demand generation, and analytics.Experience leveraging AI tools in marketing workflows preferred.Experience with LLMs, prompt engineering, and marketing automation platforms to design, improve, and implement modern marketing strategies to drive growth and efficiency.Strong systems thinker with the ability to build scalable processes.Ability to operate as both strategic leader and hands-on executor.What We OfferCompetitive compensation package, including health, vision, dental, and life insurance.401(k) with company match.Generous stock option offering.PTO and paid holidays.Technology stipend and equipment provided.Remote-first work environment with limited travel.Reports ToHead of Growth.
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