Role Overview:
- We are seeking a Social Media Manager with proven experience in U.S. marketing agencies, ready to take a wellness and holistic lifestyle brand to the next level.
- We want you to leave your mark, experiment, innovate, and genuinely connect with our community.
Position Details:
- Work Arrangement: 100% Remote.
- Schedule: Full-Time (Monday to Friday, 8:30 a.m. to 4:30 p.m. PST).
- Compensation: $800 USD per month.
Growth Opportunity & Culture:
- You will have an open space to propose ideas, lead initiatives, and scale professionally as our brand grows.
Key Responsibilities:
- Brand Voice & Consistency: Ensure all communications reflect a flawless visual identity and tone aligned with our holistic wellness values.
- Proofread and edit every caption, script, and post to guarantee top quality and zero errors.
- Community Management: Be the heartbeat of our interactions across Instagram, TikTok, and Facebook.
- Answer DMs and comments, share holistic lifestyle tips, support customer inquiries, and foster authentic relationships that build unwavering brand loyalty.
- Trend Monitoring & TikTok Strategy: Stay on top of trends, trending audio, challenges, and algorithms within the health, wellness, and medical lifestyle spaces, organically and authentically adapting them to our identity to maximize reach and viral potential.
- UGC & Duet/Stitch Dynamics: Design and execute a structured strategy leveraging user-generated content (UGC), micro-influencer and practitioner collaborations, and dynamic duets/stitches.
- Performance Analysis & Reporting: Measure the real impact of our actions (KPIs, engagement, traffic, conversions, and ROI) through weekly and monthly reports full of actionable insights, continually optimizing content based on performance data.
- SEO & Hashtag Optimization: Research high-performing keywords and hashtags to maximize visibility and positioning within the holistic medicine, wellness, and lifestyle niche.
- End-to-End Campaigns: Plan and execute full-funnel campaigns for service/product launches, seasonal wellness initiatives, and promotions, ensuring flawless execution from content calendars to result tracking.
Requirements:
- Proven prior experience developing and executing social media calendar strategies for U.S.-focused marketing agencies.
- Deep passion and knowledge of the wellness, holistic medicine, and lifestyle industry.
- Outstanding capability to blend visual creativity with data-driven decision-making.
- Excellent attention to detail, strong copywriting skills, and flawless spelling.
- Fluent handling of social media management and analytics tools.
