Head of Product Marketing at Clearbit | Torre
Head of Product Marketing
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Clearbit

Head of Product Marketing

Clearbit
Posted by
Manuela Vargas Jaramillo
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Full-time

Legal agreement: Employment

Compensation
USD130k - 160k/year
Non-negotiable
location_on
Remote (anywhere)
Posted almost 6 years ago

Responsibilities

• Guide and refresh how Clearbit communicates with customers throughout their journey. Your positioning and messaging frameworks will inform the growth team’s demand generation efforts and content creation, and you'll empower our first-class sales and customer success teams with the right product communication to retain and convert happy customers. • Develop a pricing and packaging strategy to empower Product and GTM teams to build and sell products that create value and accelerate Clearbit’s revenue growth. • Generate market and competitive intelligence to help our Product team build high value, differentiated products, our GTM teams stay current and win, and inform our company’s future vision and strategy. • Support smooth and effective product launches that drive results. Partner with product, customer success, sales, and marketing teams to help execute a product launch process that covers research, testing, content creation, training, and measurement. • Become the voice of the customer. Create deep customer understanding, document it, and then infuse it into the minds, plans, and execution of all teams at the company. • Generate a clear view of our competitive landscape. You’ll help the company understand our target market through industry research, how our buyers make purchasing decisions, and how to differentiate against and beat our competition. • Identify and recruit top PMM talent.
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