Outbound Systems Architect at Midi | Torre
Outbound Systems Architect
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Midi

Outbound Systems Architect

Midi
Posted by
Diego Franco
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Emma
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Full-time
Compensation
USD2k - 3k/month
Non-negotiable
location_on
Remote (specific timezone)
public
GMT-08:00 to GMT-02:00
Posted 10 months ago

Responsibilities

⚡️ Overview Midi is a fast-growing fintech helping U.S. companies pay international talent across LATAM via USD accounts and VISA debit cards at zero monthly cost. We’re hiring our first Outbound Systems Architect — a role combining outbound sales, AI, automation, growth ops, and analytics. You will build the outbound engine from scratch and run multichannel outreach across LinkedIn, email, WhatsApp, Reddit, X, Slack/Discord communities, job boards, newsletters, founder groups, forums, and any other channel needed to fill: - 1:1 sales calls - Events (webinars, dinners, activations) - Podcasts - Partnerships - Any initiative requiring sign-ups or attendance This is not a standard SDR role — it’s outbound architecture + automation + experimentation + analytics. 🎯 Mission Own the entire outbound revenue engine—finding companies hiring in LATAM, automating workflows, and continuously optimizing messaging and conversion rates. Core Responsibilities: 🚀 1. Outbound Engine Ownership Run outbound across all major channels (LinkedIn, email, WhatsApp, Reddit, X, Slack, Discord, job boards, communities, forums, cold calling when useful). Goals: - Fill sales team calendars with qualified meetings - Fill events (webinars, dinners, roundtables, summits) - Fill podcasts (guests + audience) Fill partnership opportunities: 🤖 2. AI & Automation Use AI and automation to: - Build scalable outbound workflows - Personalize at volume - Automate follow-ups, reminders, and enrichment - Scrape + analyze lead lists - Detect companies hiring in LATAM - Auto-fill CRM fields - Produce daily insights Tools may include: ChatGPT, Claude, Zapier, Make, Clay, Apollo, HubSpot, Phantombuster, Taplio. 🔎 3. Lead Sourcing (Companies Hiring in LATAM) Maintain a real-time database of companies that hire or work with LATAM talent. Sources: job boards (RemoteOK, WWR, Wellfound), LinkedIn postings, funding news (Crunchbase, PitchBook), Reddit, X, Slack/Discord, Apollo + Clay, AI-generated lists. Daily goal: add, update, and prioritize companies. 📊 4. Analytics & Experimentation - Daily A/B testing (scripts, angles, ICPs) - Weekly dashboards - Continuous optimization based on data - Document and scale winning experiments ✍️ 5. Copywriting & Outbound Messaging - Write and test outbound copy for all channels - Create personalized scripts at scale - Adapt messaging by persona (founders, CFOs, HR, freelancers) - Test new angles daily to generate meetings 🎙️ 6. Events & Podcast Growth - Fill webinars, dinners, roundtables, activations, summits - Manage RSVPs and reminders - Outreach for podcast guests, sponsors, collaborators - Build multi-channel distribution plans 📂 7. CRM & Pipeline Ops - Maintain perfect CRM hygiene - Enrich, tag, and update leads - Align outbound with sales capacity - Build real-time performance dashboards 🗓️ 8. Calendar Filling for Sales Team Primary KPI: keep all sales reps’ calendars full of qualified meetings. Includes scheduling, time zone management, conflict avoidance, automated reminders, and AI-powered pre-call briefings.
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