We are looking for a highly creative, detail-oriented, and strategic Multimedia Designer with experience creating high-performing visual content for U.S.-based marketing agencies and beauty brands. The ideal candidate combines strong aesthetic sensibility with performance-driven design thinking, understands social-first content, and can translate brand strategy into visually compelling assets across multiple digital platforms.
Key Responsibilities
Brand Visual Identity & Consistency
* Ensure all visual content aligns with the brand’s identity, tone, and positioning across social media, paid ads, website, and email marketing.
* Maintain cohesive color palettes, typography, layouts, and visual storytelling elements.
* Deliver polished, professional, and on-brand creative assets that reflect high-quality standards.
Social Media Content Creation
* Design engaging static and motion content.
* Create feed posts, carousels, stories, reels covers, thumbnails, banners, and promotional graphics.
* Develop scroll-stopping creatives optimized for engagement and platform-specific best practices.
Video Editing & Motion Graphics
* Edit short-form video content aligned with trending formats and sounds.
* Create motion graphics, text animations, transitions, and visual effects that enhance storytelling.
* Optimize video formats for organic and paid campaigns.
Ad Creative Development
* Design high-converting creatives for paid media campaigns.
* Collaborate with marketing and performance teams to produce A/B test variations.
* Continuously iterate creatives based on performance data and campaign goals.
Trend Awareness & Innovation
* Stay updated on emerging design trends, beauty industry aesthetics, and social media creative trends.
* Incorporate modern, high-performing visual styles while maintaining brand authenticity.
* Propose innovative creative concepts to elevate brand presence.
Cross-Functional Collaboration
* Work closely with the Social Media Strategist, content creators, and marketing team to align visuals with messaging and business goals.
* Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
* Maintain organized design files and workflows for efficient collaboration.
Performance-Driven Design
* Understand key performance metrics (CTR, engagement rate, conversions) and design with measurable results in mind.
* Analyze creative performance and optimize future assets accordingly.
