About TLNThe Learning Network (TLN) helps organizations unlock growth and elevate performance through proprietary eLearning platforms, custom learning solutions, and strategic training services.For over 25 years, we’ve partnered with clients across industries to deliver innovative, measurable, and impactful learning experiences. By combining technology, expert-led services, and tailored strategies, we create scalable solutions that make a real difference for teams and businesses alike.Role DescriptionThis isn’t a fully built marketing engine – it’s an opportunity to create one.We’re looking for someone who’s comfortable starting from a blank slate, building momentum quickly, and figuring out what drives results through action. That could mean launching LinkedIn outreach, reconnecting with existing contacts, or running simple email campaigns and then iterating based on what works.You won’t be handed a rigid playbook or large ad budgets. Instead, you’ll be expected to make smart bets, test quickly, and build on what works. This isn’t about random experimentation, it’s about applying judgement, learning fast, and improving continuously.This is a hands-on role for someone who prefers getting work live over perfecting plans, and who is motivated by solving real problems, not building slide decks.There is strong leadership support, but day to day, you’ll own the function, driving activity, learning from results and shaping how growth marketing is done here.We’re not looking for someone to “support marketing”, we’re looking for someone to build and drive it.What You’ll DoDemand & Lead GenerationGenerate inbound and outbound-assisted leads for software and servicesLaunch simple, effective campaigns quickly – no long planning cyclesTest channels, double down on what works, and drop what doesn’tCampaign Execution (Hands-On)Launch direct outreach across LinkedIn, email, and existing networksGet campaigns live quickly – even if they’re simple – and improve over timeOwn messaging, targeting, follow-ups, and iterationSales-Aligned Campaigns / ABM-LitePartner closely with sales on priority accountsSupport targeted outreach and engagement strategiesAlign messaging and timing to drive real conversations and pipelineMeasurement & ReportingTrack lead volume, quality, and sales acceptanceReport clearly on what’s working, what isn’t and adjust quicklyFocus on pipeline impact – not vanity metricsCollaboration & ExecutionOwn outcomes end-to-end – from idea to execution to resultsWork resourcefully, using contractors when needed (and approved)Make progress without waiting for perfect resources or conditionsWhat We’re Looking ForRequired2+ years of experience in growth, demand generation, or B2B marketingExperience supporting or executing lead generation campaigns with measurable resultsHands-on experience launching and running campaigns (e.g., email, LinkedIn, outreach)Power user of AI tools using them to accelerate execution, improve messaging and test ideas rapidlyComfortable working in an evolving environment without a fixed playbookResourceful and proactive - able to move ideas forward with limited structure or budgetGood instincts for testing ideas, learning quickly, and improving performance over timeTakes ownership of work and follows through on executionStrong communication skills and a data-informed mindsetNice to HaveExperience with ABM or targeted account campaignsFamiliarity with CRM or marketing tools (e.g. Salesforce, HubSpot)Background in B2B, SaaS, services, or learning/educationWhat Success Looks LikeCampaigns and outreach initiatives are launched quickly and consistentlyIncreasing engagement and early traction across channels (e.g., LinkedIn, email)A growing understanding of what messaging, channels, and approaches drive resultsSteady improvement in lead quality and conversion over timeClear visibility into what’s working, with regular adjustments based on resultsMomentum built toward a more structured and repeatable growth approachWhy this RoleOwn growth – direct impact on pipeline and revenueBuild something from the ground upHigh autonomy with leadership support when neededOpportunity to grow with us as function scalesWhat We OfferCompetitive salary: $60,000 - $75,000 CADRemote-First Culture: Work from home with flexible daily hoursFlexible Vacation: Take the time you need to rechargeComprehensive Health Plan: Full medical benefits starting within your first 3 monthsHealthcare Spending Account (HCSA): Extra tax-free dollars for your unique wellness needsEmployee Assistance Program (EAP): Confidential 24/7 mental health and wellness supportStay Connected: $100 monthly stipend ($1200/year) for your phone and internet bills
