Marketing Operations Specialist at Liferay | Torre
Marketing Operations Specialist
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Liferay

Marketing Operations Specialist

Liferay
Posted by
Mariajosé Gómez
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Full-time

Legal agreement: Employment

Compensation
USD43k - 75k/year
Non-negotiable
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Hybrid (United States)
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Posted over 5 years ago

Requirements and responsibilities

• Provide business reporting to enable global Marketing teams to make critical decisions and analyze overall health of initiatives, including waterfall, lifecycle, and campaign performance reporting • Proactively surface insights from reporting, turning numbers into compelling stories • Own lead management operationally, including: lead assignment rules, documentation, alignment between Marketing Ops and Sales, and improving SLAs and reduction of leaks in the funnel • Assist with the data needs for the marketing team, including standardization, segmentation, and database health and growth • Collaborate with Marketing Operations team to audit tech stack to reduce waste and duplication, and evaluate new technologies to achieve business objectives
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