Brand Manager at Nature's Lab | Torre

Brand Manager

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Full-time

Legal agreement: Employment

Compensation
USD38k - 73k/year
Non-negotiable
location_on
Hybrid (United States)
Posted almost 6 years ago

Responsibilities


• Work cross-functionally with distribution, retail partners (Amazon, Walmart, Owned Property), and creative team to ensure flawless execution of online content and enhancements, and help drive the ecommerce road map forward. • Manage and Execute Content calendar, content creation and new product builds on all properties • Manage and Execute Email campaign’s • Manage Daily inventory on all direct properties • Manage Search Campaigns both SEO and SEM • Manage on-going site taxonomy • Develop and manage loyalty program • Manage Affiliate program • Handle daily operational activities and requests from multiple business and marketing units that impact sales on Amazon or other ecommerce platforms. • Review and execute lead generation tactics for lead databases • Maintain intelligence between eCommerce and distribution partner as well as manage sales strategy such as promotion and advertising. • Develop customer insights to use to improve the e-commerce business • Find customer insights in e-commerce data to share with product marketing to improve products and/or sales in all channels • Provide detailed reporting on product trends, competitor trends with actionable data to support business development decision making processes • Perform other duties as assigned