Marketing Automation Specialist at Reworth | Torre

Marketing Automation Specialist

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Full-time

Legal agreement: Employment

Compensation
MXN25k - 30k/month
~USD1.35k - 1.62k/month
Non-negotiable
location_on
Hybrid (Mexico)
Posted over 5 years ago

Responsibilities


● Creating and implementing a multi-channel customer acquisition strategy ● Measuring and reporting on new merchant acquisition volume, CAC, LTV, etc. ● Continuously understand and learn about Reworth’s merchants, what are the best acquisition channels, motivations to join and where to find them. ● Follow a "test and learn fast" strategy. Building and maintaining an ongoing testing calendar to improve performance. ● Plan, launch and run campaigns to drive growth via numerous channels including paid & organic media, SEO, affiliates, referrals, content promotion, community engagement, partnerships and PR. ● Support new merchants every step of the way to find insights that lead to optimizing the funnel.