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Responsibilities
We are looking for a highly organized and detail-oriented Virtual Assistant to support a marketing consulting business with recurring client tasks related to real estate marketing, social media, newsletters, video content, website updates, and marketing asset management. This role focuses on execution and organization rather than developing marketing strategies from scratch. You will follow established workflows, templates, written instructions, and provided ChatGPT prompts to complete tasks accurately and efficiently. The ideal candidate is comfortable working across multiple platforms, managing deadlines, and handling repetitive tasks with minimal supervision once trained.
Marketing Asset Management:
- Download client photos, videos, and other marketing materials from provided sources.
- Organize and upload files to the correct Google Drive folders.
- Use clear and consistent file names to keep assets easy to find.
- Maintain organized folders for ongoing client projects.
YouTube Video Uploads:
- Use provided listing information and ChatGPT prompts to create video titles and descriptions.
- Upload videos to client YouTube channels.
- Add titles, descriptions, tags, and other required details.
- Check all information for accuracy before submitting videos for review.
Social Media Management:
- Generate draft social media captions using provided information and ChatGPT prompts.
- Schedule and publish approved content through Loomly.
- Upload photos, videos, captions, hashtags, and links according to client instructions.
- Follow established brand guidelines, content templates, and posting schedules.
Newsletter & Email Marketing Support:
- Update monthly newsletters in Compass.com using existing templates.
- Add local events, market data graphics, listing updates, and other provided content.
- Prepare open house promotional emails and agent outreach emails.
- Update email templates with property details, images, links, and calls to action.
- Prepare newsletters and emails for review and approval before sending.
Open House Marketing:
- Create social media content to promote open houses.
- Schedule posts through Loomly.
- Verify property addresses, dates, times, links, and other listing details.
Canva & Marketing Materials:
- Update existing Canva templates using provided copy, images, and project details.
- Make simple edits to marketing graphics and promotional materials.
- Maintain brand consistency across marketing assets.
- Export files in the correct formats for social media, email, print, or web use.
Website & Blog Updates:
- Upload provided blog content and images to client websites using Luxury Presence.
- Format posts with appropriate headings, links, images, and basic styling.
- Follow existing website layouts and formatting guidelines.
- Check published or draft content for accuracy and consistency.
Brochure Updates:
- Update existing marketing brochure templates with provided copy and images.
- Ensure layouts and files are properly formatted for review and potential printing.
- Use Adobe InDesign when required; experience with the platform is an advantage.
Task & Project Management:
- Review assigned tasks and instructions in Monday.com.
- Track progress and update task statuses regularly.
- Ask questions directly within the relevant task when clarification is needed.
- Submit completed work for review and make revisions based on feedback.
- Manage multiple client assignments while meeting deadlines.
Required Skills & Qualifications:
- Previous experience as a Virtual Assistant, Marketing Assistant, or Administrative Assistant.
- Strong attention to detail and organizational skills.
- Experience using Google Drive for file management and organization.
- Ability to follow written instructions, templates, and established workflows.
- Basic knowledge of social media content posting and scheduling.
- Good written English and communication skills.
- Ability to manage multiple tasks, deadlines, and client requirements.
- Comfortable learning new software and working across different platforms.
- Reliable, responsive, and proactive when clarification is needed.
Preferred Qualifications:
- Experience with real estate marketing or property listings.
- Familiarity with Compass.com marketing tools.
- Experience with Loomly or similar social media scheduling platforms.
- Proficiency in Canva and basic graphic design.
- Experience uploading videos and writing descriptions for YouTube.
- Familiarity with website builders or blog management platforms.
- Experience updating newsletters, email templates, and marketing brochures.
- Basic knowledge of Adobe InDesign.
Tools & Platforms:
- Monday.com for task and project management.
- Google Drive for file storage and asset organization.
- ChatGPT for drafting content using provided prompts.
- YouTube for video uploads and descriptions.
- Loomly for social media scheduling and publishing.
- Compass.com for newsletters, marketing emails, and agent outreach.
- Canva for marketing graphics and template editing.
- Luxury Presence for website and blog updates.
- Adobe InDesign for brochure editing as needed.
- Zoom for occasional training and project meetings.
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