Social Media & Marketing Coordinator at ShiftCare | Torre
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Social Media & Marketing Coordinator

You'll amplify global care impact by executing marketing that empowers providers with innovative tech.
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Emma of Torre.ai
about 1 month ago

Requirements and responsibilities


Join ShiftCare. Engage. Execute. Grow. Make an Impact in Care Tech.Join ShiftCare, Australia’s #1 care management software, trusted by over 6,500 providers and 200,000+ carers globally. We build technology that helps care teams spend less time on admin and more time with their clients.The RoleWe’re looking for a proactive Marketing Coordinator to support the day to day execution of ShiftCare’s marketing programs. This role focuses on managing our social media channels, supporting our email marketing strategy through HubSpot, and helping coordinate campaigns and events.You will work closely with the Head of Marketing and the wider marketing team to ensure content, campaigns, and communications run smoothly across channels. Your work will help maintain an active social presence, deliver consistent email communications to prospects and customers, and support event logistics that drive engagement and pipeline.This role suits someone who understands social media at a practical level, actively uses it themselves, and enjoys turning ideas into executed campaigns. You will play a key role in how ShiftCare communicates with care providers across Australia, the United States, the United Kingdom, and Canada.ResponsibilitiesManage day to day publishing and engagement across LinkedIn, TikTok, Facebook, and InstagramCreate, schedule, and publish posts including images, short video, reels, and campaign contentMaintain the social content calendar aligned to campaigns, events, and marketing prioritiesMonitor comments and messages and engage with the ShiftCare communityWork with designers and marketers to turn campaign ideas into social contentAssist with aligning themes and content pillars across AU, US, UK, and Canada marketsSupport the planning and execution of email campaigns using HubSpotManage email audience lists, segmentation, and campaign setupCoordinate monthly newsletters, product updates, webinar invitations, and follow up emailsSupport partner email campaigns such as post event communications and joint promotionsMonitor email performance and assist with reporting and optimisationAssist with event coordination including webinars, conferences, and roadshowsHelp prepare marketing assets, email invitations, and follow up communications for eventsSupport logistics such as attendee communications and campaign promotionTrack social and email performance and prepare basic reportsStay current with social media trends, platform updates, and marketing toolsSupport the wider marketing team with campaign execution across channelsRequirements1 to 3 years experience in marketing, social media, or digital marketingStrong understanding of social media platforms including LinkedIn, TikTok, Facebook, and InstagramProven experience managing or contributing to brand social media accountsActive personal social media presence with at least 1,000 combined followers across platformsStrong writing skills for social posts, emails, and campaign contentExperience creating simple visual or video content using tools such as CanvaExperience working with email marketing tools, ideally HubSpotStrong organisational skills and ability to manage multiple tasks at onceComfortable working in a fast paced marketing teamIf you enjoy social media, email marketing, and campaign execution, this role offers the chance to build real marketing experience while helping care providers around the world run better services.
Optionally, you can add more information later (benefits, pre-screening questions, etc.)
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