ABOUT SHOP MARKETING PROS:
We are a marketing agency based in the United States with a stateside and international team of 50 professionals. Shop Marketing Pros is a very well-respected and rapidly growing Digital Marketing Company in the Automotive Repair Industry with strong core values and a superb track record of serving its clients better than competitors. Our key services include Website Design, Digital Advertising, Search Engine Optimization, and Social Media Management.
Our Core Values are of incredible importance to us. We live by our “SHIELD” so please visit shopmarketingpros.com/core-values/ and familiarize yourself with our Core Values before continuing. Please continue with this job description and application if you feel you align with these values.
MORE INFO + PERKS:
1) This is a full-time, permanent, remote position from Monday to Friday, 8 am to 4 pm Central Time.
2) Unlimited PTO (after 3 months of employment)
3) Paid time off beginning Christmas Eve until New Year’s Day (we plan to continue offering this as long as it is feasible)
4) An extraordinary team/company culture
JOB DESCRIPTION:
Shop Marketing Pros is seeking a driven and strategic SEO Specialist to join our team. This role is responsible for developing, executing, and optimizing SEO strategies that improve search visibility, drive qualified traffic, and generate measurable results for our clients.
The ideal candidate is analytical, detail-oriented, and experienced in local, organic, technical, and AI-assisted SEO. You should be comfortable managing multiple websites and campaigns simultaneously while translating data, research, structured data, and AI insights into effective, scalable SEO solutions. This position plays a key role in elevating client growth and supporting long-term SEO performance across a diverse portfolio.
REQUIRED SKILLS:
The perfect candidate has
3 years of proven SEO experience, with a demonstrated record of driving measurable growth
Strong experience in local and organic SEO, including strategy development and execution
Hands-on experience with AI-driven SEO workflows, including AI-assisted research, content optimization, and adapting strategies for AI-influenced search results
Working knowledge of schema markup and structured data (LocalBusiness, Service, FAQ, Review, Organization, etc.) and how it impacts visibility and CTR
Advanced skills in SEO research, including keyword research, search intent analysis, competitor research, and opportunity mapping
Proficiency in WordPress, particularly Elementor, and managing multiple websites at scale
Strong understanding of technical SEO principles, including site structure, indexing, crawlability, and page performance
Familiarity with SEO tools such as Analytics, SEMRush, Ubersuggest, Ahrefs, MOZ Local, Screaming Frog, and Google Search Console
A self-starter mindset balanced with strong collaboration and team contribution
Exceptional attention to detail and the ability to QA work before delivery is a MUST
Not required, but strongly valued:
Experience working in a high-volume SEO agency environment, managing multiple client accounts simultaneously
Ability to adapt strategies to different industries, with an emphasis on local SEO for service-based businesses
Strong critical thinking and problem-solving skills, with the ability to proactively identify growth opportunities
Clear, confident communication skills; able to explain complex SEO concepts to both internal teams and clients
Strong time management and time-blocking skills in a fast-paced, deadline-driven environment
JOB RESPONSIBILITIES:
Conduct in-depth keyword, intent, and competitive research to identify SEO opportunities for both organic and local search
Develop and implement advanced SEO strategies, including on-page, off-page, technical, and AI-supported initiatives
Perform technical SEO audits and execute recommendations (site speed, indexing, URL structure, schema, internal linking)
Implement and maintain schema markup and structured data to improve search visibility and rich results
Optimize Google Business Profiles (GBP) to enhance local SEO performance and engagement
Perform competitor analysis to stay ahead of industry trends and algorithm changes
Collaborate with writers to produce SEO-first, conversion-focused content aligned with client goals
Manage WordPress websites using Elementor, including content publishing, on-page optimization, and redirects
Utilize tools such as RankMath, WP Rocket, and other SEO plugins to improve performance and compliance
Execute ethical link-building and citation-building strategies, including backlink audits and disavows when needed
Support site migrations and content transitions from old to new websites
Analyze performance using Google Analytics, Google Search Console, MOZ Local, SEMRush, Ubersuggest, and Ahrefs to guide ongoing optimization
Create clear, actionable reports that communicate insights and results to CSMs and clients
Develop and manage GBP posts, business descriptions, and product listings, leveraging AI tools (including ChatGPT) for personalization and efficiency
Stay current on SEO, AI search trends, and algorithm updates to keep strategies competitive and future-ready
