Vice President of Marketing at AnswersNow

- Rapidly growing, venture-backed digital health company - Delivering virtual autism care to families - Recently closed $11 million in Series A financing led by Left Lane Capital - Proprietary digital product providing clients access to virtual therapy, improving client outcomes, and connecting clients with expert care - Fully-distributed, remote team welcoming applicants from across the country As the Vice President of Marketing at AnswersNow, you will play a pivotal role in shaping the strategic direction of marketing initiatives and driving brand awareness and growth in the market. You will be responsible for developing and executing comprehensive marketing strategies, leading performance marketing efforts, establishing and reinforcing the brand's identity, and collaborating with cross-functional teams. The ideal candidate will have a strong background in performance marketing, a deep understanding of the healthcare industry, and a proven track record of success in data-driven marketing strategies. This role offers the opportunity to be part of a rapidly growing digital health company that is revolutionizing the ABA industry and is committed to cultivating a diverse and inclusive workplace. Responsibilities: - Develop and implement marketing strategy aligned with company goals - Drive brand awareness, customer acquisition, and customer retention through various marketing channels - Lead performance marketing efforts, including paid advertising, affiliate marketing, and other performance-driven initiatives - Establish and reinforce the brand's identity, values, and unique selling propositions - Develop compelling content marketing strategies to engage target audiences and build brand loyalty - Collaborate with cross-functional teams to ensure marketing initiatives align with product offerings and customer needs

Vice President of Marketing

Responsibilities

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Admin access needed