Senior Product Marketing Manager at Rinsed | Torre

Senior Product Marketing Manager

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Full-time

Legal agreement: To be defined

Base compensation
USD140k - 175k/year

+ Health insurance

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Remote (for United States residents)
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Visa sponsorship: No
Posted almost 3 years ago

Responsibilities


- Rinsed is a B2B SaaS company providing car washes with the tools they need to transition to a subscription model. - The company has raised Series A and Series B funding from prominent investors. - Rinsed is installed at over 1,800 car washes nationally and manages more than 5 million car wash memberships. - The company offers a competitive salary and benefits including unlimited PTO, health/dental/vision insurance, and more. - Rinsed embraces diversity and is proud to be an equal opportunity employer. Rinsed is seeking a motivated and detail-oriented Senior Product Marketing Manager to join their marketing team. The successful candidate will be responsible for driving customer-centric marketing strategies, supporting product-related initiatives, and contributing to successful product launches. This role offers the opportunity to work with a dynamic team in a fast-paced, innovative environment, and provides competitive salary and benefits including unlimited PTO, health/dental/vision insurance, and more. The estimated annual cash salary for this role is $140,000 - $175,000. Rinsed embraces diversity and is proud to be an equal opportunity employer. Responsibilities: - Collaborate closely with the engineering and customer success teams to deeply understand the products, their features, and the value they deliver to customers. - Create compelling customer testimonials, case studies, and success stories that showcase the impact of the products on customer businesses. - Craft engaging website content that communicates the value proposition of the products and resonates with the target audience. - Lead the growth of the partnership program, identifying strategic partners and executing joint marketing initiatives to drive mutual success. - Develop and execute comprehensive customer marketing strategies that strengthen customer relationships, drive loyalty, and increase product adoption. - Work with cross-functional teams to plan and execute product launches, ensuring successful market entry for new and existing products. - Analyze market and customer data to identify trends and opportunities, using insights to drive marketing strategies. - Manage budgets for marketing initiatives and monitor the effectiveness of campaigns through key performance metrics. - Stay up-to-date with industry trends and best practices to ensure Rinsed remains competitive and innovative in the market.