You’re the person who makes “reliable and always available” true in real life. You lead a team of designers, keep quality consistent across multiple brands, and make sure work ships on time without turning the team into pixel zombies.
This is a player-coach role: you’ll direct, review, unblock, and occasionally design when it matters most.
What You’ll Own (Outcomes)
Quality consistency at scale: Every deliverable meets brand standards, feels intentional, and doesn’t trigger “who approved this?” energy.
On-time delivery: Priorities are clear, deadlines are realistic, and the team ships predictably.
Team performance: Designers are productive, improving, and not quietly drowning.
Client confidence: Clients feel like they have a real Senior Web & Visual Designer and leader, not “a random designer who happens to be online.”
Responsibilities
1. Creative Leadership and Direction
Set and maintain creative standards for the team (layout, typography, motion, brand fit, polish).
Translate messy briefs into clear direction designers can execute fast.
Establish reusable systems: templates, component libraries, brand kits, best-practice examples.
2. Quality Control (Without becoming a bottleneck)
Review work before it goes out: catch obvious errors and the subtle “this is technically fine but feels off.”
Coach designers through feedback so quality improves over time (not just “fix it and move on”).
Define what “great” looks like per client and per deliverable type.
3. Delivery Management inside the Team
Triage incoming requests: simple vs complex, urgency, dependencies, and risk.
Assign work to the right person based on skill, bandwidth, and client context.
Unblock work fast (missing assets, unclear scope, conflicting feedback, shifting priorities).
Communicate early when something is at risk and propose options (scope trims, phased delivery, alternates).
4. Client-Facing Collaboration (Light, but high impact)
Join key client calls when needed: onboarding, brand alignment, escalations, quarterly reviews.
Proactively spot gaps (brand inconsistency, missing guidelines, recurring request types) and fix them.
Turn client feedback into better systems, not endless back-and-forth.
5. Team Leadership and Coaching
Lead weekly team syncs: wins, blockers, priorities, and improvements.
Run feedback loops: 1:1 coaching, skill development plans, targeted training.
Maintain team morale and momentum while holding a high bar.
6. Process and Continuous Improvement
Improve briefing quality through better questions, examples, and guardrails.
Identify recurring friction (brief issues, QA issues, tool issues) and propose fixes.
Collaborate with production/customer success on workflows, expectations, and escalation paths.
What You’ll Work On
Web and landing page design (Figma)
Marketing assets (ads, social, email, lead magnets)
Brand systems (guidelines, templates, kits)
Pitch decks and presentations
Light motion direction (where relevant, depending on team focus)
What “Great” Looks Like (Success Metrics)
High QA pass rate and fewer client revisions for “avoidable” issues.
Predictable turnaround times and fewer late deliveries.
Higher client satisfaction scores / fewer escalations.
Designers improve month-over-month (quality + speed).
Strong reuse: templates and systems reduce repeat work.
Requirements
Must-haves:
5+ years in design with 1–3+ years leading creatives (agency, subscription, or in-house).
Technical Fluency: Adobe Suite (Photoshop, Illustrator, InDesign), Figma, and Canva.
Communication: Strong English skills (spoken and written).
Art Direction: Strong brand judgment, typography, composition, and art direction skills.
Reviewer Mindset: Your feedback is specific, actionable, and fast.
Calm Operator Energy: You keep quality high under load and manage multiple brands/projects at once.
Nice-to-haves:
Experience in design subscriptions, high-volume studios, or production environments.
Motion/video direction experience (After Effects, Premiere, etc.).
Experience building scalable design systems or brand kits.
Familiarity with project tools like Trello, Asana, or Jira.
Compensation & Perks
Paid Time Off: 15 PTO days + 10 unpaid days + 2 sick days (after 6 months).
Incentives: Performance bonuses, work anniversary gifts, and career growth.
Flexibility: 100% permanent remote work with an async-friendly culture.
Location: Must be locally based in Latin America (LATAM).
