A driven Consumer Packaged Goods sales and marketing professional, with 20 years industry experience, leading multiple
starts ups as well as managing mature companies. Proven track record selling into big box stores and managing international
teams in sales and manufacturing. An early adopter of: Google Analytics, Google Adwords, Shopper Marketing, YouTube
advertising, (pre and post Google) Vimeo, Groupon, Amazon (Seller and Vendor), QVC, and infomercials.
An expert in international negotiation and procurement, web development, data analysis, social media marketing, and a
thorough understanding of incentives and the business incentive industry.
