P

Paul Galván Velázquez

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Performance Marketing Manager at Platacard
Mexico City, Mexico

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Résumé

Jobs verified_user 0% verified
  • Profesional independiente
    Paid Media Analyst Consultant
    Profesional independiente
    Nov 2022 - Current (4 years)
    Operative side in digital acquisition for Nu Bank and Santander
  • Plata Card
    Performance Marketing Manager
    Plata Card
    Jun 2025 - Sep 2026 (1 year 4 months)
    Full ownership of digital acquisition in paid digital channels
  • Monks
    Media Analyst
    Monks
    Aug 2024 - Jul 2025 (1 year)
    - In-depth qualitative and quantitative analysis of Google, Meta, Bing, and DV360 campaigns to support key decision-making in optimizations, budget increases, performance, and overall client growth. - Implementation of performance and brand campaigns across paid media channels, both online and offline. - Oversight of the media plan to manage monthly and annual budgets. - Monitoring of KPIs on a daily, weekly, monthly, and annual basis. - Cost projections, including CPA, CPL, CPC, CAC, CPM, Monthly Investment, Annual Investment, etc. - Kickoff of new media and campaigns across various ad platforms, such as Programmatic. - Organization and management of daily tasks in collaboration with the team to enhance efficiency in client deliverables. -
  • Doctoranytime Pro
    Community Manager
    Doctoranytime Pro
    Aug 2022 - Nov 2022 (4 months)
    Community management of Doctor AnyTime, including the exploration and creation of new creative concepts using AI and Canva, backed by performance data.
Education verified_user 0% verified
  • Domestik
    Facebook ADS y Google ADS
    Domestik
    Jan 2020
  • Domestik
    Community Management
    Domestik
    Jan 2020