Patricia Cressoni Gomes

I am writing to express my interest in opportunities where my experience across Digital Media Management, Account Management, and Business Analysis can contribute to driving data-driven growth and building strong, long-term client partnerships. With over 12 years of experience across agencies, startups, publishers, and enterprise environments, I have built a career at the intersection of media, data, and business strategy. This background allows me to move seamlessly between performance marketing execution, client relationship management, and analytical decision-making. Throughout my career, I have: • Planned, executed, and optimized paid media and performance marketing strategies aligned with clear business objectives • Managed and grown client portfolios, acting as a strategic partner focused on measurable results and long-term value • Analyzed marketing and operational data to generate actionable insights, improve workflows, and support commercial decisions • Built KPIs, dashboards, and reporting frameworks that bring clarity and direction to teams and stakeholders In recent years, I have expanded my skill set through continuous studies and hands-on practice with AI tools applied to marketing and analytics. I actively use AI to support data analysis, insight generation, reporting automation, performance diagnostics, and efficiency gains, accelerating decision-making while maintaining analytical rigor. This practice has strengthened my ability to identify patterns, test hypotheses faster, and scale analytical capacity across teams. In my most recent role as a Business Analyst, I worked closely with campaign and operational data to support strategic planning, improve efficiency, and contribute to data-driven commercial proposals. Previously, as a Media Facilitator and Account Manager, I led initiatives that connected audience insights, media performance, and client objectives, helping organizations scale revenue and optimize processes. I am particularly motivated by roles that require cross-functional thinking, where media, data, AI, and client strategy must work together to create impact. I bring a structured, analytical mindset combined with strong communication skills and a collaborative approach to problem-solving. I would welcome the opportunity to discuss how my experience, analytical approach, and AI-driven practices can contribute to your team’s goals and challenges. Thank you for your time and consideration. Kind regards, Patricia Cressoni Gomes