Paola Cristine Oliveira

Paola Cristine Oliveira  new_releases

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Paid Media Manager
Portugal
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Résumé

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  • W
    Digital Marketing Spe
    Whitelabeled Media
    Dec 2022
    - In this work experience, I managed different Google Ads, LinkedIn, and Microsoft Ads accounts for other clients. - I was also involved in sales pitches, and I constantly grew accounts spending and upsold products from different company sectors. - Besides that, I was the main point of contact with the clients, and I'm used to having Weekly meetings and presenting reports.
  • K
    Account Manager
    Keepers Digital
    Nov 2022
    - In this work experience, I worked as an Account Manager, responsible for onboarding and fully implementing their Ads Campaigns, from Google Ads to Google Tag Manager and Analytics. - I was responsible for creating accounts and integrating conversions. - I was also the main point of contact with clients through email and weekly meetings.
  • I
    Media Buyer Manager
    Imprint.la
    Jul 2022
    - In this work experience, I accepted the challenge of forming a Start-Up; as a Media Buyer, I worked alongside the CEO, participating in the sales pitches and auditing many clients' accounts. - Besides that, I managed to increase our client's sales and leads. - I also had the rewarding experience of helping early stage entrepreneurs test their products and improve their sales channel.
  • HostPapa
    Campaign Marketing Manager - Paid Search
    HostPapa
    Jan 2022 - Jun 2022 (6 months)
    - At HostPapa, my primary role was to create strategies for Paid Campaigns aligned with our content team and product team. - My part was to connect all groups, develop effective Growth Campaigns focused on our Buyer Persona, and draw our Buyer Persona, besides that I was responsible for a restructure on Google Ads Campaigns and improving Revenue and CPA.
  • M
    Digital Marketing Analyst
    Merkle Inc, dentsu
    Sep 2021 - Jan 2022 (5 months)
    - I worked at Merkle Inc as an Account Owner of Nordstrom Rack and Canon. My main job is to review and generate projects based on my client's KPIs to improve the quality of their Campaigns. - Provide Feedback and spot Gaps in our current Campaigns for Google Ads, Facebook Ads and Microsoft Ads. My main tools are Google Analytics, SA 360, and Tag Center. - I am also responsible for keeping track of Budgets, Bidding and Pacing and ensuring that our KPIs and expectations are met. I am also accountable for Keyword Expansion and Ad Copy Excellence, Implementation, and Audit.