Oscar Gabriel Prieto Durán

Oscar Gabriel Prieto Durán  new_releases

About

Detail

Digital Marketing | 360 campaigns | Business Developer | Marketing Strategy | Commercial and Marketing Director | growth marketing.
Bogotá, Bogota, Colombia
Contact Oscar regarding: 
Flexible work
Starting at COP37.5k/hour ~USD11.7/hour

Timeline

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Job
school
Education

Résumé

Jobs verified_user 0% verified
  • Meltec
    Marketing Director
    Meltec
    Aug 2019 - May 2022 (2 years 10 months)
    - Implement marketing strategies to increase brand positioning, digital strategy and public relations management, to maximize the company's profitability.
    - Increased the lead conversion rate by 60% through SEO and SEM strategies, allocating more budget to digital advertising campaigns in social networks and specialized industry media.
    - Through market research I identified new business opportunities achieving a growth of 70% of total sales during the year
    - Increase the number of followers and requests on social networks and page by 60% through the creation of content grids on social networks and development of contact points on the website.
    - Developed the strategic marketing brief for the participation of events and t
  • L
    Marketing and Sales Manager
    Latin American Telecomunications Alliance S.A.S.
    Nov 2017 - Jul 2019 (1 year 9 months)
    - I led the marketing and sales team achieving a growth in annual turnover of 30%, developing and implementing demand generation strategies and 360 campaigns.
    - I increased inventory turnover by 70% due to the brand days strategy to train and sensitize customers about the portfolio of services and products
    - I increased the monthly pipeline by 80% through the development of digital marketing campaigns.
    Company specialized in the supply and installation of products and services for telecommunications infrastructure.
  • Micronet Colombia
    Commercial Director
    Micronet Colombia
    Jun 2015 - Sep 2017 (2 years 4 months)
    - I led a commercial team of 5 people and 800 partners nationwide, planning and organizing special sales and marketing programs.
    - I achieved a growth of 75% in the monthly billing of the company through the main partner strategy (channel development and loyalty program).
    - I exceeded the achievement of 35% of the annual sales goal through the customer training program.
    Wholesale Distributor of cybersecurity and data protection solutions with leading manufacturers in the security market and with industry recognition.
  • F
    Retail Sales and Marketing Manager
    Frontech Ltda.
    May 2009 - Jun 2015 (6 years 2 months)
    - I obtained the exclusive distribution for Colombia of the ESET antivirus brand through the marketing plan proposed to the manufacturer, increasing sales by 127% annually.
    - I developed the retail business line, achieving a 62% share in the company's total turnover.
    - I directed the marketing and sales teams of the Panamericana, Jumbo, Éxito, Alkosto chain stores and own stores, designing and developing all trade marketing strategies, demand generation, promotions, prices and sales plan
    It is currently recognized as the exclusive distributor of ESET products in Colombia, designed to protect information security.
Education verified_user 0% verified
  • Politécnico Grancolombiano
    Marketing Management Specialist
    Politécnico Grancolombiano
    May 2014 - Jun 2015 (1 year 2 months)
  • U
    Profesional in Marketing and Advertising
    Universidad del Santander
    Feb 2002 - Sep 2008 (6 years 8 months)