Amazon Advertising | PPC Manager
Dominant Seller LLC
Dec 2021 - Jan 2023 (1 year 2 months)
Creating, managing and optimising ad campaigns
Checking performance metrics
Evaluating keyword match types, migration and negation on the basis of performance.
Analysing and expanding keyword targeting on the basis of client goals.
Keyword research, data analysis and weekly PPC reporting
Biweekly meetings with clients to review performance metrics and discussing effective strategies.
Firm knowledge about brand management, suggested and implemented recommendations accordingly.