Olamide Sanni

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Head of Content/Project Manager

Ecrivains Consult (EC)

Feb 2024 - Current (2 years 5 months)

• Managed a team of 10 writers across 2 of the highest revenue-generating publications within the company, implementing an efficient workflow and content pipeline that optimized delivery timelines and maintained high editorial standards. • Increased page views by 47% and unique visitors by 140% with a 60% growth in average session duration in Q3 2024 by consistently editing and publishing 150+ high-quality content weekly on trending lifestyle, entertainment, and global news. • Boosted organic traffic by 35% in 4 regions across Europe and North America in H1 2024 by learning and adopting SEMrush to optimize articles for search engines and ensure alignment with trending keywords, topics, and search trends. • Applied advanced writing, editing,

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Headline Creator

Ecrivains Consult (EC)

Dec 2023 - Jan 2024 (2 months)

• Promoted to Headline Creator after crafting one of the top-performing headlines as a freelance writer, driving a 45% increase in click-through rates (CTR). • Created attention-grabbing, SEO-optimized headlines that consistently resulted in a 14% boost in organic traffic in 40 days by monitoring headline performance through SEMrush, using data to refine headline creation strategies. • Increased overall article performance written by 25% through strategic headline testing and analysis, ensuring alignment with trending keywords, audience preferences, and platform algorithms. • Enhanced the visibility of feature stories and breaking news articles, leading to a rise in article shares across social media by developing a headline style

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Freelance Writer

Ecrivains Consult (EC)

May 2023 - Nov 2023 (7 months)

• Top-performing writer on Gistfest.com, having written 1000+ articles, with many recognized as the site's most-visited and engaging pieces, significantly contributing to site traffic from 27 countries. • Produced highly engaging, SEO-optimized content, using targeted keywords and trending topics, resulting in a 27% higher click-through rate (CTR) and significantly improving the website's organic search visibility. • Authored 400+ feature articles for TippingTrends.com, covering topics such as pop culture, technology, and entertainment, which helped boost the site's views by 25%. • Drove sustained reader engagement by crafting content that consistently resonated with the audience, leading to a 25% reduction in bounce rates across

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Public Affairs Officer (NYSC)

Lagos State Ministry of Education

Jul 2022 - Jun 2023 (1 year)

• Designed and implemented programs for key events, including the Lagos State Education Summit, which attracted over 1,000 attendees and facilitated impactful discussions on creating a sustainable fit-for-purpose education model. • Liaised with the printing corporation on the production and logistics of event branding materials, ensuring timely delivery and enhancing the overall presentation and professionalism of the ministry's initiatives. • Worked on the publicity and communications planning for the Nigeria Learning Passport launch in partnership with UNICEF, developing press releases and promotional materials that garnered significant media coverage and public interest. • Handled logistics and branding for various educational events

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Member

Red Cross Society of Nigeria

Jul 2022 - Current (4 years)

• Provided hospitality during school visits for hearing and speech-impaired children, fostering inclusive interactions and a welcoming environment. • Conducted donation campaigns at orphanages and special schools to provide crucial resources for disadvantaged children. • Organized outreach initiatives as a planning committee member for the society's engagement with the Makoko community, coordinating activities that catered to 200+ people. • Participated in a blood drive, donating blood and encouraging others to support life-saving initiatives.

Field Executive (Ad-hoc)

Dragnet Solutions Limited

Oct 2021 - Mar 2022 (6 months)

Intern

Bloomberg

Aug 2020 - Sep 2020 (2 months)

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Ghostwriter

Thethings.com

Jun 2020 - Oct 2021 (1 year 5 months)

• Ghostwrote high-quality, engaging articles on pop culture and trending reality TV shows and stars, which attracted significant reader attention, delivering 5 SEO-optimized articles weekly. • Consistently met tight deadlines while maintaining high editorial standards, enhancing content output for the publication, and contributing to the publication's efficiency. • Crafted feature articles and in-depth pieces on famous reality stars and worked closely with editors to implement effective content strategies, optimizing headlines, subheadings, and structure for maximum readability and audience retention. • Utilized competitive research and keyword analysis to identify emerging trends and topics, resulting in 40% higher engagement with cont

Freelance Writer

Multiple companies

Mar 2017 - Nov 2023 (6 years 9 months)

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