Sales and Marketing Executive
Initial Saudi Group
Dec 2017 - Aug 2018 (9 months)
- Planning, developing and implementing effective marketing communication campaigns. - Using the full marketing mix for the company’s marketing communications. - Writing copy for all marketing collateral, including brochures, letters, emails and websites. - Understanding the client profile and writing thorough specification for each. - Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur. - Producing an accurate summary of total spend at the end of a marketing campaign. - Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met. - Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presen