Lumka Nofemele Digital strategist

F

Senior account manager

FILTR.QINGWA

Mar 2022 - Current (4 years 5 months)

- Delivering meaningful and measurable content solutions for a range of high-profile clients in global media channels. - Crafting and executing high-quality communications materials, including (but not limited to) press releases, opinion editorials, industry commentaries, social media content, company presentations and internal communications. - Developing creative campaigns with a strategic, results-driven and hands-on approach. Proactively building, strengthening and leading client relationships, acting as an extension of their brand and a trusted source of advice. Developing and cultivating strong relationships with media and influencers.

S

Public relations account executive

Symbiotic Communications

Mar 2020 - Feb 2022 (2 years)

- Planning, implementing and managing public relations, digital and influencer marketing strategies. - Copywriting for social media, newsletters, press releases, scripts, leaflets, etc. - Media monitoring and reporting. • Building and maintaining relationships with the media and influencers • Assisting with Facebook Ads and media buying/planning • Client liaison and project management • Media monitoring • Creating concepts for, briefing in, and distributing press drops to relevant media personal • Co-ordinating shoots • Online community management • Managing budgets and general business admin • Event Planning • Clients include NIVEA, Eucerin, Labello, Elastoplast and Future Life

Team manager + copywriter

Cision

Jan 2019 - Mar 2020 (1 year 3 months)

- Writing concise, clear and compelling synopses of online, broadcast and print news for UK based clients such as McDonalds, Selfridges, L’Oréal, RELX Group and Pfizer. - Proofreading, editing and quality checking copy. - Ensuring team members follow business policies and procedures and meet deadlines.

R

Journalist

Ramsey Media

Sep 2016 - Jan 2018 (1 year 5 months)

- Researching and writing original content for print and online platforms and assisting with social media content generation.

Academic advisor

Educor

Aug 2015 - Aug 2016 (1 year 1 month)

- Online and telephonic tutoring of media students.

D

Social media manager/PRO

Dotcom Holdings (Pty) Ltd

Jan 2014 - Dec 2014 (1 year)

- Duties included copywriting, managing relationships with media and social media management.

A

Fashion and beauty writer

ALL4WOMEN

Dec 2013 - Jun 2020 (6 years 7 months)

- Writing weekly fashion and beauty online articles, writing for SEO and attending associated press events.

B

Features writer

Bonage

May 2013 - Dec 2013 (8 months)

- Writing monthly entertainment and lifestyle articles, coordinating photo-shoots, basic photo editing and conducting interviews.

I

Journalist

Independent Newspapers

Jan 2012 - May 2013 (1 year 5 months)

- Writing weekly general news and entertainment/lifestyle stories, pitching story ideas, organizing photo-shoots, conducting interviews and attending events.

Lumka Nofemele

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