Neil Bryan Ramos

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GENERAL MANAGER

Millenium Distribution System, Inc.

Jan 2022 - Apr 2025 (3 years 4 months)

. Directed operations of five sites for three multinational FMCG Principals, spearheading the delivery of topline and bottomline objectives for the company and delivering sales growth and positive financial position year on year . Was responsible for business expansion from additional sites of existing principals and new partners . Managed people and their development in the organization, with focus on leadership teams . Recognized by partner principals for being best in class for Small Store Distribution, Lead Store Execution, Out of Home Sales Growth, and Runner Up for Best Distributor for all Principals – Nestlé, Mondelēz & Colgate-Palmolive

SALES DIRECTOR - GENERAL TRADE

Fly Ace Corporation

Aug 2021 - Oct 2021 (3 months)

. Took charge of strategic plan development and execution to achieve commercial objectives in a sustainable manner, through the deployment of exclusive sellers for Multiline distributors . Reviewed, enhanced and refined business standards, guidelines and processes to fortify relationships with Distributors and Customers, particularly the Distributor Discount structure

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GENERAL MANAGER

Pepsi-Cola Products Phils, Inc.

Jan 2021 - Jul 2021 (7 months)

. Piloted daily business operations of the assigned territory and implementation of commercial strategies . Managed P & L to deliver both topline and bottomline business objectives resulting to high double-digit growth in profitability . Instituted an alternative people management approach that focused on results of lag measures more than compliance to lead measures

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DISTRIBUTOR DEVELOPMENT GROUP HEAD

Nestle Philippines, Inc.

Jul 2017 - Dec 2020 (3 years 6 months)

. Spearheaded the constant development and cascade of updated guidelines, standards, processes, route to market models, financial framework, training materials and distributor organizational structures in alignment to internal needs and external conditions . Regularly liased with Legal, Human Resource and Sales Control Departments for best practices, sharing and consultation, and alignment and agreement on matters pertaining to distributor operations . Led the implementation of an in-house Management System developed together with selected individuals to build and standardize the daily routine, measures and review sessions, and people capability assessment for 43 distributors nationwide

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REGIONAL SALES MANAGER

Nestle Philippines, Inc.

Jul 2015 - Jul 2017 (2 years 1 month)

. Mobilized six distributor sites and one key regional account with an annual sales turnover of Php 9 billon . Led the delivery of business objective commitments month on month --- sales, distribution, execution

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CHANNEL DEVELOPMENT HEAD

Nestle Philippines, Inc.

Sep 2013 - Jul 2015 (1 year 11 months)

. Orchestrated marketing management of wholesale, market stalls, sari-sari stores, convenience stores and drugstore channels comprising 64% of total turnover, delivering expected targets year on year . Developed inter-channel programs that supported faster speed-to-shelf of new items and constant availability of core products . Led the translation of insights for drugstores and convenience stores from internal and external studies to programs that were recognized and funded by identified business units

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CHANNEL DEVELOPMENT MANAGER

Nestle Philippines, Inc.

Jul 2011 - Aug 2013 (2 years 2 months)

. Initiated solid shopper and customer insight-based programs founded on a strong field sales experience, with focus on the tactical tapping of the wholesale channel through both as sales volume driver and partner for downline distribution . Maintained program's cost to sales at the right threshold which will not distort pricing at the trade level whilst expanding program scope to support sales, distribution and visibility targets

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REGIONAL FIELD OPERATIONS EXECUTIVE

Nestle Philippines, Inc.

Apr 2010 - Jul 2011 (1 year 4 months)

. Led the activation of tactics and activities on a regional level across 7 distributors and 4 regional key accounts . Contributed to the improvement of monthly activities execution through an effective tracking system that was adapted for national use

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AREA SALES MANAGER

Nestle Philippines, Inc.

Feb 2004 - Apr 2010 (6 years 3 months)

. Directly supervised company employed people that managed distributor partners and developed the assigned territory . Consistently delivered business objectives: double-digit sales growth, and managed distributor that was awarded best in class . Volunteered to be the Regional Training Champion for in-call execution

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NATIONAL SALES MANAGER

Grand Dragon Enterprises

Aug 2003 - Jan 2004 (6 months)

. Built a sustainable sales structure and the supplementary processes that support the delivery of objectives set by Principals, primarily Meiji and St. Ives . Managed relationships with top key accounts for the company (SM Group, Robinson's Group and Mercury Drug)

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DISTRIBUTOR SPECIALIST

Green Cross, Inc

May 2002 - Jul 2003 (1 year 3 months)

. Established distributorship business of the company in South Luzon from pooling, selection, appointment and management of distributors in the assigned territory . Exposed to Key Account Management with full selling coverage of top account - Citimart

Neil Bryan Ramos

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