Navita Prayman

Jobs 0% verified

Head of Banking, Credit Union, Pharma, Healthcare US - Growth Strategist & Consultant

Harte Hanks

Sep 2023 - Current (3 years)

❖ Redefined data and business intelligence strategy organizational wide – cleansed, enriched and segmented database for more successful hyper personalized campaigns creating. ❖ Upgraded Digital Marketing & Experience Strategy & upgraded tech, specifically SEO & Digital Advertising to create a 34% uplift in enquiries. ❖ Headed up banking, pharma, healthcare partner channel program and team, which has brought in 20% more leads and $1.5m in revenue in less than 6 months. ❖ Designed and launched a comprehensive GTM strategy. Achieved a 2.5X increase in the open pipeline in six months, with the average deal size growing by 1.5X and the sales cycle reduced from nine to four months. With clients such as
Growth Officer, Digital Transformation Officer, Strategist, Sales

Finastra

Jan 2022 - Dec 2023 (2 years)

I managed global sales and marketing for Finastra's lending, digital banking, payment rails, treasury solutions and platform/apps business, overseeing over 20 employees across the Americas. My responsibilities included Outside Sales, Inside Sales, Customer Support, Sales Training, SDRs, and the full marketing function, including Field Marketing, Digital Marketing, Product Marketing, Marketing Operations, Analytics, and Pipeline Generation.
Head of Growth, Sales & Operations - Retail Banking & Investment Group

First Citizens Bank

Feb 2009 - Dec 2021 (12 years 11 months)

Growth Strategy Development: Formulate and implement comprehensive growth strategies to drive revenue, expand market share, and enhance customer acquisition and retention.
I

Senior Growth & Marketing Officer

IRP Limited

Feb 2003 - Jul 2008 (5 years 6 months)

I led the company's growth strategy, overseeing marketing initiatives, and ensuring alignment between marketing efforts and business objectives.

Education 0% verified

About

Detail

Timeline

Résumé