Dynamic Communications Strategist with expertise in developing integrated marketing campaigns and enhancing audience engagement by 30%. Skilled in streamlining cross-functional communications and achieving cohesive brand messaging, with a proven track record in data-driven decision-making that has optimised lead generation ROI by 80%. Specialises in stakeholder engagement and content strategy, driving impactful narratives across diverse platforms.
Timeline
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Résumé
Jobs
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Communications Strategist & Marketing Intern
REDi
Jun 2026 - Jul 2026(2 months)
• Launched an integrated digital marketing and B2B engagement strategy across regional branches, growing organisational outreach and network visibility across Europe by 30%. • Built cross-functional communications pipelines, transforming complex institutional advocacy objectives into impactful digital campaigns and content calendars. • Directed narrative development and media alignment initiatives, delivering unified, anti-bias brand positioning across diverse stakeholder audiences.
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Executive Assistant to the CEO
Sarda Group
Jan 2024 - Aug 2025(1 year 8 months)
• Directed high-level strategic communications and stakeholder engagement for the CEO, ensuring 100% priority alignment and timely execution of board-level initiatives. • Streamlined international travel logistics and executive scheduling, reducing operational friction and improving efficiency for the leadership team. • Authored confidential reports, presentations, and briefing materials, delivering accurate decision-support while maintaining strict discretion.
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Sales and Marketing Manager
Casa Art Centre
Jan 2023 - Jan 2024(1 year 1 month)
• Launched full-cycle marketing campaigns across social media and digital platforms, boosting audience engagement and brand visibility by 30%. • Conducted market research and competitive intelligence analysis, refining targeting accuracy across 70% of key demographics and expanding market outreach by 30%. • Automated campaign performance tracking through data-driven reporting, optimising lead generation ROI by 80%.
Education
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MSc, Environment and Sustainable Development
University of Glasgow
Sep 2025 - Current(1 year 2 months)
• Key modules: Environmental Economics, Green Finance, SDGs Governance, Public Policy Evaluation.
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BSc, Sustainable Development Management
Academy of Public Administration
Sep 2019 - Jun 2023(3 years 10 months)
• Key modules: Strategic Planning, Public Administration, Project Management, Public Finance.