Isis Herrera

Isis Herrera  new_releases

About

Detail

UX /UI Designer | Senior Graphic Designer | Branding | Visual Designer | Figma
Bogotá, Bogota, Colombia

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Timeline


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Résumé


Jobs verified_user 0% verified
  • Dream Venture Studio
    UX/UI Designer public Remote experience
    Dream Venture Studio
    Nov 2024 - Current (2 years)
    • Designed systems for two mobile apps: Planned and built the full system components, color tokens, typography, and documentation for development teams.
    • Landing pages & funnels: Designed and launched multiple landing sites and marketing funnels for product launches, focusing on conversion flow, responsive layouts, and brand consistency.
    • Brand creation from scratch: Led visual identity work for early-stage start-ups, creating logos, color palettes, and complete asset libraries ready for print and digital use.
    • Collaboration & tools: Worked closely with founders, PMs, and developers across time zones, using Figma and AI tools (ChatGPT, Gemini, Relume) to speed up wireframes, site maps, image generation, and early concepts.
  • Builder.ai - What would you Build?
    UX/UI Designer public Remote experience
    Builder.ai - What would you Build?
    Nov 2023 - Nov 2024 (1 year 1 month)
    • User experience design: Mapped user flows and produced high-fidelity prototypes that improved usability and visual coherence for global clients.
    • Multiplatform design systems: Created and scaled systems adopted across 3 mobile apps and 2 web platforms, including reusable components, style guides, and hand off documentation.
    • Created low-fidelity prototypes and high-fidelity mockups for apps and websites.
    • Cross-regional teamwork: Partnered daily with product managers and engineers in the UK, India, and USA, managing hand offs and reviews in both English and Spanish.
  • Cultural Care
    Au pair
    Cultural Care
    May 2021 - May 2023 (2 years 1 month)
    • Improved English oral and written skills to a C1 level.
    • Adaptability and time Management.
  • Top Brand
    Senior Graphic Designer
    Top Brand
    May 2019 - May 2021 (2 years 1 month)
    As a Senior Graphic Designer, I was responsible for creating visually compelling designs that effectively communicated brand messages across various platforms. I collaborated closely with marketing teams to develop cohesive visual strategies that enhanced user engagement and brand recognition. Additionally, I utilized project management tools such as Basecamp to streamline workflow and ensure timely delivery of design projects. My experience also includes designing email marketing and SMS marketing campaigns, which involved working with tools like Trello and ClickUp to coordinate efforts and track progress, ultimately contributing to the success of our marketing initiatives.
  • Shock producciones
    Graphic Designer
    Shock producciones
    Mar 2017 - Mar 2019 (2 years 1 month)
    As a Graphic Designer, I was responsible for the conceptualization and design of brand events, launch events, and conventions with over 3,500 attendees. My role included the preparation of final art files for printing and overseeing production to ensure the highest quality standards. I developed artwork and layouts for both print and digital projects, utilizing email marketing design to enhance promotional efforts for events. Additionally, I employed project management tools such as Basecamp, Trello, and ClickUp to streamline workflow and ensure timely delivery of design projects, contributing significantly to the overall success of marketing campaigns. I also designed SMS marketing campaigns to effectively engage attendees and promote even
  • G
    Junior Graphic Designer
    Glue latam
    Jun 2014 - Jan 2017 (2 years 8 months)
    • Photo edition, Final Art: Preparation of Files for Printing.
    • Digital Marketing.
    • Shopper Marketing, utilizing project management tools such as Basecamp to streamline the development of email and SMS marketing campaigns, ensuring timely execution and effective communication across teams.
Education verified_user 0% verified
  • Parsons School of Design - The New School
    UX DESIGN FOUNDATIONS
    Parsons School of Design - The New School
    Jul 2023 - Oct 2023 (4 months)
  • H
    Writing and Grammar - Reading and Vocabulary 5A
    Howard Community College, Columbia
    Aug 2021 - Dec 2021 (5 months)
  • Coder House
    Diseño UX/UI
    Coder House
    Oct 2020 - Jan 2021 (4 months)
  • Politécnico Grancolombiano
    Profesional en diseño gráfico
    Politécnico Grancolombiano
    Feb 2016 - Mar 2019 (3 years 2 months)
  • C
    Coordinación para el proceso de medios impresos
    CDTI SENA
    Feb 2013 - Dec 2014 (1 year 11 months)