MIGUEL REYNAGA

MIGUEL REYNAGA  new_releases

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Social Media Marketing
CDMX, México

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Résumé

Jobs verified_user 67% verified
  • L
    Digital Marketing Specialist verified_user Verified experience
    LoopMX
    Nov 2016 - Dec 2020 (4 years 2 months)
    - Coordinated social media communities for third-party clients of the company (startups, NGOs, government). - Created Ads campaigns across different social media channels such as Facebook, Instagram and, Twitter. - Tracked social media interactions and feedback. - Analyzed social media data and performance. - Implementation of Social Gist and BoardReader for social media listening.
  • Servicio Nacional de Áreas Naturales Protegidas
    Senior Manager of Product Management
    Servicio Nacional de Áreas Naturales Protegidas
    May 2016 - Aug 2016 (4 months)
    - Update of the Paracas National Reserve's Action Plan for Environmental Communication and Education. - Development of two participatory workshops with the Reserve's stakeholders and SWOT analysis of the results. - Introduction and update of concepts into the legal structure of the National Reserve documents such as sustainability, welfare, empowerment, and environmental planning. - Implementation and development of operational programmes. - Presentation of the plan's updated results in the Ministry of Production (Pisco, Peru).
  • O
    Social Media Manager verified_user Verified experience
    OVOPA
    Dec 2008 - Jan 2013 (4 years 2 months)
    - Built from scratch all social media accounts of the organization and social media strategy. - Developed and presented social media marketing plan. - Storyteller and creator of engaging viral content to build social media audience. - Structured cohesive campaigns in FB Ads Manager by awareness and conversion objectives. - Implemented analytics and presented reports. - Cultivated key relationships with influencers. - Assisted community issues and escalated them to the proper department.
Education verified_user 67% verified
  • Udacity
    Digital Marketing Nanodegree
    Udacity
    Dec 2020 - Feb 2021 (3 months)
  • Facebook
    Facebook Social Media Marketing
    Facebook
    Nov 2020 - Jan 2021 (3 months)
  • Instituto Tecnológico de Estudios Superiores de Monterrey, Tec de Monterrey
    Marketing con Redes Sociales verified_user Verified experience
    Instituto Tecnológico de Estudios Superiores de Monterrey, Tec de Monterrey
    Oct 2020 - Dec 2020 (3 months)
    - Global score: 10/10 This Specialized Program provided me with a holistic understanding of social media marketing. I learned how to develop, manage, and optimize engaging social media campaigns, and evaluate the strengths and weaknesses of popular social media platforms, including Facebook, Twitter, LinkedIn, and Instagram, in the context of specific case study applications. In the Final Project, I developed an annual social media marketing strategy for an education company.
  • Northwestern University
    Social Media Marketing verified_user Verified experience
    Northwestern University
    Sep 2020 - Dec 2020 (4 months)
    The Social Media Marketing Specialization gave me social analytics tools and training to build a complete social media marketing strategy – from consumer insights to final justification metrics. This included: How to Profit in a Digital World, The Big Data of Social, The Engagement & Nurture Marketing Strategies, Content, Advertising & Social IMC, and The Business of Social.
  • University of Alberta
    Software Product Management verified_user Verified experience
    University of Alberta
    Sep 2020 - Dec 2020 (4 months)
    This program gave me tools and insights to master Agile software management practices to lead a team of developers and interact with clients. Including software processes, requirements, planning, and improvement to create better software products. In the final Capstone Project, I developed, practiced, and applied management techniques to realistic scenarios involving product team interactions, which simulated the development of a software product from inception to delivery.
  • Universidad Autónoma Metropolitana
    Bachelor of Science verified_user Verified experience
    Universidad Autónoma Metropolitana
    Sep 2011 - May 2015 (3 years 9 months)
    - Beca de Excelencia Académica de la Secretaría de Educación Pública de México 2013 - Beca de Excelencia Académica de la Secretaría de Educación Pública de México 2014 Tesis: “Plan de ordenamiento pesquero de la Laguna de Sontecomapan, Veracruz, México” El proyecto fue premiado con el 1er lugar del “XVII Premio a la Mejor experiencia de Investigación Dr. Ramón Villarreal, 2016” otorgado por la Asociación Nacional de Universidades e Instituciones de Educación Superior de México.
Awards verified_user 50% verified
  • A
    Academic Excellence Scholarship
    Jul 2013
  • 1
    1er lugar del “XVII Premio a la Mejor experiencia de Investigación Dr. Ramón Villarreal, 2016” verified_user Verified experience