Marketing Manager
Business Group Entertainment
Jan 2012 - Sep 2018 (6 years 9 months)
• Managed marketing campaigns and media planning for large-scale concerts and events. • Developed digital marketing strategies and social media content that increased visibility and sales. Additionally, I engaged in outreach activities that involved contacting potential partners and negotiating event collaborations, which contributed to generating new business opportunities. This experience closely aligns with outbound sales responsibilities, as I frequently initiated conversations with prospects, followed up with leads, and managed relationships to successfully close deals. My comprehensive understanding of customer relationship management (CRM) tools, including HubSpot and Salesforce, further enhanced my ability to track and nurture leads