Customer Sales Operation Bandung
PT. Telekomunikasi Selular (Telkomsel)
Apr 2017 - Feb 2021 (3 years 11 months)
1. Channel & Team Management: Oversaw coverage, distribution, merchandising, and promotion (CDMP) for Telkomsel’s SIM cards, top-ups, and digital products across 16 districts. Led a 15-person sales force, 2 team leaders, and collaborated with 2 distributor managers to maintain a 93% active outlet rate.
2. Revenue Growth & Performance: Managed monthly sell-in volumes, averaging 20.2B IDR for MKIOS and 50,000 SIM cards, contributing to ~1.5B IDR in daily revenue (42.9B IDR monthly) at a 93% achievement rate.
3. Data-Driven Decision Making: Extracted and analyzed data from Teradata, leveraging insights to optimize sales initiatives and building dashboards (Excel Power Pivot, Google Data Studio) for real-time KPI tracking.
4. Key Initiative – ‘