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Michelle Martinez

About

Detail

Enterainment Executive
Miami, Florida, United States

Contact Michelle regarding: 
work
Full-time jobs
Starting at USD75k/year
Flexible work
Starting at USD45/hour

Timeline


work
Job
school
Education

Résumé


Jobs verified_user 40% verified
  • R
    Director of Partnerships & Events verified_user Verified experience
    Rich Music LTD
    Sep 2022 - Sep 2023 (1 year 1 month)
    Spearheaded sponsorship negotiations and revenue generation efforts, resulting in a 88% increase in sponsorship revenue streams for artists, Rich Music brands, and flagship marketing strategy events. Initiated, cultivated, and managed innovative brand relationships for priority and emerging artist projects, enhancing brand visibility and partnerships. Developed and maintained a dynamic database of marketing leaders across various industries, facilitating targeted outreach and partnership development. Established a comprehensive tracking system for all outreach activities, ensuring efficient communication and productive client engagements. Designed and executed effective marketing plans, leading to a 72% growth in venue revenues. Acted as th
  • C
    Operations Director/Producer
    Celebrity Sports Entertainment
    Jan 2019 - Jan 2022 (3 years 1 month)
    Proactively engaged in all stages of event organization, from conception to completion, ensuring the success of high-profile events. Managed logistics and budgets between clients and the internal operations team, maintaining financial efficiency. Selected and evaluated venues, conceptualized event themes, and designed comprehensive programs for each project, leading to memorable and well-received events. Expanded the sponsor base for all events, securing new revenue streams and partnerships. Handled talent booking, including celebrities, influencers, and recording artists, acting as the liaison between talent and management on event days. Successfully managed and executed various high-profile projects, including Boom Cups Celebrity Sports S
  • Live Nation Entertainment
    Media & Sponsorships Coordinator/ Brand Manager
    Live Nation Entertainment
    Jan 2018 - Jan 2022 (4 years 1 month)
    Conducted rigorous research and outreach to secure new clients for the national sales division, primarily in the mobile/tech and lifestyle vertical, achieving deals exceeding $500K. Analyzed sales statistics and industry trends, leading to the development of innovative strategies that increased revenue by 20% for existing and new clients. Effectively managed multiple accounts simultaneously, ensuring a 95% client satisfaction rate. Served as a brand manager for clientele brands at Live Nation festivals, such as BottleRock and Lollapalooza, enhancing brand visibility and engagement. Coordinated and executed all facets of Media & Sponsorship division sales gatherings, new hire trainings, and sales/education-related events, resulting in a 15%
  • iHeartMedia
    Promotions & Marketing Assistant verified_user Verified experience
    iHeartMedia
    Jan 2015 - Jan 2018 (3 years 1 month)
    Coordinated artist bookings, events, and logistics for branded/sponsored activations, notably the Z100 Dunkin Donuts Iced Coffee Lounge. Assisted in the production and execution of over 300 local and regional events in collaboration with Promotion Directors, Sales Executives, and clientele for events such as KTUphoria, Powerhouse, and Jingle Ball Tour. Provided comprehensive administrative support to Executives and Marketing/Promotions Directors, including calendar management, travel coordination, and expense reporting. Produced detailed event overviews and recaps, ensuring the success and analysis of external events.
Education verified_user 0% verified
  • William Paterson University
    Bachelor of Arts
    William Paterson University
    Jan 2010 - Jan 2016 (6 years 1 month)