B2B SaaS GTM and product marketing leader with 8+ years building go-to-market strategy, positioning, and sales enablement for technology and AI-driven platforms across LATAM, the US, and Europe. Proven track record owning external narrative and messaging across web, campaigns, sales decks, and analyst engagements, and translating complex technical value into buyer-ready positioning for enterprise and SMB audiences. Startup-tested: comfortable defining GTM playbooks from zero, operating across ambiguity, and acting as the connective layer between Product, Sales, and Marketing. AI-native operator fluent in using AI tools to accelerate campaign execution, content velocity, and market/competitive intelligence. Bilingual Spanish (native) / English (C1). Based in Monterrey, México, on US Central Time.
