Senior Marketing & Lead Generation Executive
Virtual Force inc
Apr 2021 - Jan 2023 (1 year 10 months)
Email Marketing. (xiQ, Salesforce, Mailchimp, ActiveCampaign, HubSpot, SendinBlue). Linkedin Marketing. B2B demand generation. Marketing Automation Social Media Marketing. Currently overseeing campaigns, paid/social media. Data collection, prospect analysis. Manage daily administrative tasks to ensure the Marketing department runs smoothly. Keep organized records of marketing metrics and results of past campaigns. Monitor competitors' marketing activities. Gather and analyze consumer behavior data.