Mayra Fuertes

Mayra Fuertes  new_releases

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RAU LATAM
Bogota D.C., Colombia

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Résumé

Jobs verified_user 0% verified
  • Berlitz Colombia
    RAU LATAM
    Berlitz Colombia
    Aug 2019 - Current (6 years 9 months)
    Project implementation. Develop CRM functionality for an optimized sales view, managing multiple setups taking into account business impact. Develop analysis of reports and dashboards to evaluate KPI´s (convertion rate, etc) of B2C and B2B sales teams. Assist marketing implementations
  • G
    Sales Force Effectiveness Analyst – Commercial Excellence
    GlaxoSmithKline CH
    Jan 2019 - Aug 2019 (8 months)
    Lead and develop consumer report (Nielsen an IQVIA) in BI for Perú, Ecuador, Colombia and CARICAM. Guarantee and manage sales data Sell In and Sell Out. Assign Sell in and Sell out sales target. Settle commissions of 19 sales representatives.
  • G
    Northern Cluster CRM Analyst – Commercial Excellence
    GlaxoSmithKline CH
    Mar 2018 - Jan 2019 (11 months)
    Lead the process of implementation of CRM for (Colombia, Perú, Ecuador, Costa Rica and Dominican Republic). Field force team training (65 sales reps). Monitor the fulfillment of sales team KPI´s (POS agreements, inventory check, etc). Create commercial strategies to improve productivity indicators.
  • G
    Sales Force Analyst for Peru & Ecuador
    GlaxoSmithKline CH
    Aug 2017 - Mar 2018 (8 months)
    Surveys analysis, control and Administration, monitoring and optimization of the sales force team. Define and monitor key KPIs for the area. Payment and reporting variable salary based on indicators. Administration of CRM. Establish new WOW (ways of working).
  • G
    Expert Marketing Project Analyst
    GlaxoSmithKline CH
    Feb 2017 - Aug 2017 (7 months)
    Construction of databases and deliverables focused on the global and local implementation team needs. Implementation of new databases. Lead training for sales force team.
  • G
    Expert Marketing Trainee
    GlaxoSmithKline CH
    Feb 2016 - Feb 2017 (1 year 1 month)
    Control of the expert marketing budget (A&P). Follow-up of the activities of the Expert Sales Force team. Inventory control, tracking of samples. Organization of F2F events with HCPs and HCOs. Stand assemblies, generation of contracts between parties.
Education verified_user 0% verified
  • Universidad de la Sabana
    International Business Administration
    Universidad de la Sabana
    Jan 2012 - Jan 2016 (4 years 1 month)
  • N
    High School Diploma
    New England school
    Jan 1999 - Jan 2011 (12 years 1 month)