Matias Gutman
About
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Salesforce Marketing Cloud Accredited Professional | Salesforce Consultant | x2 Certified
Argentina
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Full-time jobs
Résumé
Jobs
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- RRevOps analystRevBlackJan 2025 - Current (1 year 4 months)
Marketing Cloud consultantAxxon ConsultingJan 2024 - Dec 2024 (1 year)- EData Analytics ConsultorEstudiantes de La PlataApr 2023 - Jul 2023 (4 months)o Development of sports analytics platform o Construction of database containing info regarding football players' medical data, injuries, and other medical information. o Generation of BI reports
- BMarketing Cloud Salesforce ConsultantBella DatiNov 2022 - Current (3 years 6 months)Data Cloud o Ingestion of high-scale data from different sources and systems, leading to the unification of client data and creating a single source of truth. o Creation of unified customer profiles across all touchpoints, by connecting identities, engagement data, customer orders, loyalty, and marketing journeys. o Build up of smart audience segments using insights and filtering capabilities, in order to engage in commercial and marketing operations. Personalization o Mapping of customer journey, visualization of touchpoint and interaction across channels such as websites, mobile apps, email and more. o Identification of key moments of influence, and optimization of customer experience accordingly. o Real time personalization in o
- SData Analyst, Business Operations and System MonitoringStrata Analytics GroupMay 2022 - Nov 2022 (7 months)o Quantitative and qualitative analysis of structured data, and monitoring of services' software infrastructure and alarms. o Client communication regarding monitoring of processes and marketing campaigns o Operation of AWS cloud infrastructure Tools: Amazon Web Services (AWS), Amazon Sagemaker, Amazon S3, Python (Jupyter), SAS Customer Intelligence Studio, Apache Airflow, NAGIOS
- SData Visualization AnalystStrata Analytics GroupJan 2022 - May 2022 (5 months)o Creation and implementation of analytic models and data visualization, including dashboards and graphics regarding metrics and KPI's of telecom businesses. o Transformation of data sets, ETL proyects. o Direct contact with client regarding presentation of metrics processed with data analytics using data analysis tools such as TIBCO Spotfire Business Intelligence tool.
- Global Account Coordinator - Global Delivery Services/Country ServicesEYFeb 2020 - May 2021 (1 year 4 months)o Customer face activities that includes gathering of information for control of tax info and management reports. o Responsible for preparing reports and assure information quality provided to clients. o Control of checklist reports of client’s regional and multinational taxes. o Weekly reporting of billable hours.
- Staff Analyst - Global Delivery Services/Global ServicesEYFeb 2019 - Feb 2020 (1 year 1 month)o Main responsible for several accounts (like Uber, PayPal, eBay, Zenith and others) assuring the correct and efficient flow of information and functionality between the customer and global EY teams. o Understanding of internal and external client requirements, assuring process improvements in each of them and increasing scope of services to provide. o Highlight issues & risks to global engagement stakeholders and participation in action plans as first point of contact. o Work with international teams across the company to ensure smooth and exceptional delivery of services.
- FInternship TraineeFOREST CAR Concesionario Oficial ChevroletAug 2018 - Oct 2018 (3 months)o General assistance to the administration team. o Digital filing of documentation related to commercial operations of 0KM and used cars. o Quality control of information regarding commercial and operating sources.
Education
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- Minor in Big Data (english). Barcelona, SpainEAE Business SchoolOct 2021 - Jul 2022 (10 months)I have gained understanding of what insights big data can provide through hands-on experience with tools and systems used by big data scientists and engineers. I have also learned about data analysis methodologies and best practices.
- Master in Digital Marketing & E-Commerce. Barcelona, SpainEAE Business SchoolOct 2021 - Jul 2022 (10 months)As digital transformation continues to expand and grow, the beliefs and conventions applicable to businesses and their models are transforming. Digital technologies have changed the way we inform and buy as consumers, as well as the way we must communicate and engage with our customers as a Business. I have gained knowledge and skills to implement new channels, best practices and frameworks in a company's commercial and customer relationship strategy. Whether it is a traditional business that seeks the development and support of new and more effective management of clients and operations, as even more so regarding businesses conceived for the exclusive sale of products and services on the Internet.
- Data Analytics course. Buenos Aires, ArgentinaCoderhouseApr 2021 - Jul 2021 (4 months)o Databases and its components. o SQL language. o Microsoft Power BI. o Data analysis tools and best practices.
- Business Administration Degree. Buenos Aires, ArgentinaUniversidad de BelgranoJan 2016 - Dec 2021 (6 years)I have achieved my business administration degree in February 2021. My thesis is based on the study of artificial intelligence applied to improving customer journey, including predictive models and use of data applied to decision making.