M

Marvaughn Smith

About

Detail

Florida, United States
Contact Marvaughn regarding: 
Flexible work
Starting at USD50/hour

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • Epsilon
    Sr. Campaign Business Systems Analyst
    Epsilon
    Jan 2023 - Aug 2025 (2 years 8 months)
    Identified technical and process risks during campaign planning and recommended mitigation strategies to ensure on-time, high-quality delivery Provided level-of-effort estimates and execution guidance to support prioritization and resourcing decisions Owned Braze platform support and documentation, establishing repeatable workflows, QA standards, and troubleshooting frameworks Supported multiple concurrent lifecycle and campaign programs across cross-functional teams in a high-volume environment Executed complex, multi-channel campaigns in Braze using Liquid scripting for dynamic personalization, audience logic, and conditional content across email, SMS, and in-app channels Translated complex business requirements into scalable Liquid-based
  • R
    Email Developer
    Ragnarok Inc.
    Jun 2020 - Nov 2022 (2 years 6 months)
    Supported high-volume, multi-client email programs in an agency environment, balancing timelines, priorities, and quality standards Executed email, SMS, and in-app campaigns across multiple ESPs, implementing advanced Liquid and Handlebars-based dynamic content logic, including conditional rendering, loops, and data-driven personalization Built and maintained responsive templates using HTML5, CSS, MJML, and Liquid/Handlebars templating for dynamic messaging and conditional logic Partnered with Customer Success Managers to execute journeys and Canvas strategies while maintaining operational consistency Developed reusable template architectures to support modular, scalable personalization across multiple clients and campaigns Performed QA acr
  • Carnival Cruise Line
    Email Developer
    Carnival Cruise Line
    May 2017 - Apr 2021 (4 years)
    Managed end-to-end email execution including automations, journeys, triggers, and specialty campaigns Designed responsive emails using Salesforce Content Builder and custom HTML/CSS with AMPscript Conducted QA and testing to meet enterprise email standards across major clients and devices Analyzed post-deployment performance using Salesforce Marketing Cloud and Return Path Reviewed and optimized code for structure, security, and platform compatibility Delivered internal training enabling non-developers to maintain basic email content Created visual assets for use across multiple digital channels
  • AutoNation
    Email Marketing Specialist
    AutoNation
    Aug 2016 - Apr 2017 (9 months)
    Designed, coded, QA'd, and deployed acquisition and retention email campaigns Supported segmentation and targeting using Adobe Campaign Executed data-driven testing strategies across subject lines, creative, and offers Optimized campaigns using performance metrics including opens, clicks, leads, and conversions
  • A
    Lead Deployment Consultant
    Acceleration
    Apr 2015 - Aug 2016 (1 year 5 months)
    Planned, developed, and delivered campaigns for Salesforce Marketing Cloud clients Managed campaign calendars and ensured on-time execution Built responsive emails using HTML, CSS, AMPscript, and SQL Managed subscriber data, segmentation, and reporting Trained and onboarded consultants on workflows and email best practices
Education verified_user 0% verified
  • The Art Institute of Fort Lauderdale
    Bachelor of Science
    The Art Institute of Fort Lauderdale
    Apr 2015 - Aug 2016 (1 year 5 months)
    Web Design & Interactive Media